Highly organized, dependable, and results-driven sales, marketing, and client management professional with a strong background in project coordination, event planning, and client relationship management. Recognized for exceptional organizational skills, meticulous attention to detail, and a strong sense of accountability. Adept at managing multiple priorities, anticipating needs, meeting deadlines, and ensuring every detail is executed seamlessly from start to finish. Known for a proactive, solutions-oriented approach, taking ownership of responsibilities, and consistently delivering on commitments. Combines strong communication and relationship-building skills with a commitment to exceptional client service and successful outcomes.
Work History
Senior Account Executive
1 Year 8 Months
Modern Luxury Media-Manhattan Magazine | 02.2025 - Current
Utilized CRM tools effectively to manage client information and track progress on accounts, leading to more accurate forecasting and pipeline management.
Established long-lasting partnerships with key industry influencers, generating increased brand awareness and credibility.
Cold called prospects to explain partnership benefits, representing company values.
Networked at events and prospected for new customers with diverse strategies.
Met with new customers to share product and service information, listen to needs and learn about business operations.
Regional Sales Director, Northeast
2 Years
Aspire Design and Home Magazine | 02.2023 - 02.2025
Led Northeast territory business development efforts, selling digital social and print media solutions for design and home decor industry clients.
Facilitated vendor partnership and relationship management across multiple showhouses throughout the tri-state area.
Coordinated and sold showroom space at various design events and tours across the region, fostering strategic partnerships with showrooms and designers.
Promoted Aspire design and home magazine to increase brand awareness and engagement within the design and home decor industry.
Lead brands and physicians' visibility and growth through a focused and consultative approach to sales, account strategy, and client partnership. Created bespoke solutions for each practice from the wide array of print, digital and editorial options available through NewBeauty’s extensive catalog of products, marketing campaigns and services.
Established NewBeauty Pro in multiple regions to elevate, advance and grow businesses in beauty and medical aesthetics, generating $2M+ in revenue through multi-platform partnerships.
Delivered on-site marketing and product support at trade shows and doctor-hosted conferences.
Provided on-site marketing and product support at trade shows and doctor hosted conferences.
Directed regional advertising sales strategy across print and digital channels.
Manager, Marketing and Business Development
8 Months
Logistics Innovation | 06.2016 - 02.2017
Created and re-branded sales material that showcased the firm's full-service meeting and event planning capabilities for the Pharmaceutical and Life Sciences industry.
Directed design of new customer-facing website, implementing industry best practices and optimizing for Search Engine Optimization (SEO).
Presented and sold event and meeting management services to diverse prospects, expanding outreach beyond target client base in Pharmaceuticals.
New York Advertising Director
10 Years 5 Months
BizBash Media | 01.2006 - 06.2016
Responsible for setting advertising and media strategy in partnership with the marketing department and Publisher.
Sold integrated marketing programs including events and print/digital media. Booked new and existing client sponsorships at three expos, two conferences, and various custom events, enhancing visibility and engagement.
Developed advertising and media strategy in collaboration with the marketing department and publisher.
Developed sponsorship packages aligned with client branding and event marketing goals.
Regional Sales Manager, East Coast
2 Years 7 Months
Simmons Boardman Publishing | 05.2003 - 12.2005
Sold advertising space, supplements, and marketing programs for four publications, generating one-third of annual company revenue.
Prospected and cultivated new business while maintaining existing accounts, achieving over 90% client retention from 2003 to 2005.
Exceeded revenue goals and outperformed competitors for three consecutive years.
Advertising Manager, East Coast
2 Years 10 Months
Freedom Technology Media Group | 05.1999 - 03.2002
Sold advertising space, supplements, marketing programs, web space, and e-newsletters, enhancing client visibility.
Developed and presented tailored advertising proposals for clients and agencies, aligning with their marketing goals.
Managed and nurtured existing accounts, ensuring satisfaction and fostering long-term relationships.
Participated in industry trade shows to network and gather insights.
Spot Broadcast Assistant Buyer
2 Years 4 Months
Ammirati Puris Lintas | 09.1996 - 01.1999
Coordinated broadcast traffic schedules across stations, ensuring timely commercial delivery and placement accuracy.
Oversaw spot placement for television and radio schedules, verified contracts, managed timetables, and created post-buy rationales to ensure compliance and optimize future buys.
Managed media logs, affidavits, and clearance records for broadcast compliance and audit readiness.
Liaised with station representatives to resolve airtime changes, copy issues, and deadline conflicts.
Supported market research projects to enhance understanding of consumer trends., availed requests and competitive checks.
Education
Bachelor of Science - Communications
State University of New York | Oneonta, NY | 05-1996