Dynamic sales professional with over 20 years of experience in driving revenue growth through exceptional client development and consultative selling. Consistently exceeds sales targets by leveraging strong relationships and market insights to enhance client value and achieve profitability across multiple territories.
Overview
22
22
years of professional experience
Work History
Field Sales Representative
Serta Simmons Bedding, LLC
04.2022 - 03.2023
Executed field strategies to enhance market share, profitability, and retail relationships in San Antonio, Austin, and South Texas.
Coordinated training events and collaborated with retail partners to advance sales initiatives for Serta Simmons Bedding product portfolio.
Facilitated retail top management meetings to reinforce commitment to joint business objectives.
Collaborate across internal cross-functional teams to align on key tasks and activities and provide periodic and ad hoc updates.
Serta Simmons Bedding is one of the largest bedding manufacturers in North America with iconic brands – Serta, Beautyrest, Simmons and Tuft & Needle.
Territory Sales Representative
PGW Auto Glass, LLC.
San Antonio
06.2017 - 06.2020
Increased sales from new and existing clients in San Antonio, Phoenix, Tucson, El Paso, and South Texas by fostering strong client relationships.
Identified business priorities through client interactions at all levels of decision-making, aligning product assortment to enhance sales opportunities.
Influenced diverse business owners and organizations to drive increased sales and enhance profit margins.
Analyze current and past sales metrics, evaluating market conditions, as well as Competitors’ price models to make adjustments to PGW price files to remain competitive.
PGW Auto Glass is a large, national aftermarket distributor of automotive glass with locations across the United States and in Canada.
Business Development Manager
Smith Protective Services, Inc.
San Antonio
11.2015 - 08.2016
Scheduled face-to-face appointments with C-Level Executives to present our services and negotiated agreements aligned with client budgets.
This includes generating high quality B2B sales leads from cold calling/networking or personal visits to prospects that currently use permanent guard or patrol service, as well as identifying key decision makers.
Generated lead generation, prospecting, and closing of new clients for permanent guard or patrol service, enhancing client acquisition.
Updated internal CRM with detailed client engagement information post-presentations and RFPs to streamline future interactions.
Collaborate/strategize with Regional Manager on security plan, post orders, as well as price.
Smith Protective Services specializes in security officer and patrol services for industrial and commercial clients.
Outside Sales Representative
Safesite Inc.
San Antonio
01.2010 - 05.2014
Focused on acquiring new clients and cross-selling to over 100 existing accounts, driving revenue growth.
Increased revenues in my territory by 13% each year and opened 84 new accounts.
Achieved President’s Award for consistently generating $1K in commissions over six consecutive months.
Used face to face cold calling / networking to develop high value prospects with identifiable need for document / media storage.
Worked closely with new clients to coordinate the transition from their current vendor / storage solution to document storage with Safesite.
Conducted market research and provided insights that established me as a key resource in client decision-making.
Safesite Inc. is a full service off-site records and media Management Company serving the greater San Antonio area.
Territory Sales Representative
BSH Home Appliances
Huntington Beach
10.2004 - 11.2009
Surpassed sales quota by over 30% for the past 3 years.
Increased sales over 10% for each of the past 4 years.
Increased sales in territory 10% at Lowes, Sears, and independent dealer stores by training sales staff on each store visit.
Managed accounts for 100+ stores, pursuing market share growth for Bosch appliances.
Prospected and secured new dealers for Bosch/Thermador appliances while negotiating pricing agreements and providing product training.
Monitored sales per store to uncover opportunities and implemented targeted marketing strategies to drive sales growth.
Communicate with Regional Manager to develop / refine marketing approach and manage pricing strategies for territory.
Ranked #1 in territory sales in 2005, 2007.
Business Consultant/Owner
Venzor & Associates
Calgary
07.2001 - 09.2004
Prospected investment advisors / firms using a variety of marketing methods including cold calling, direct mail, networking and face-to-face visits.
Assessed training needs of individuals and groups through surveys and personal visits to identify optimal training programs.
Developed and presented proposals for training with a close ratio of over 70%.
Created training programs and materials for individual and group sessions, enhancing learning experiences.
Delivered programs to individuals, groups, and teams, facilitating knowledge transfer and engagement.
Venzor & Associates was a consulting company whose goal was to provide training and coaching to individual investment advisors / firms in Canada and the United States.
Company conducted trainings for and consulted with over 100 individual advisors in both Canada and the United States.
Eighteen of these advisors have since gone on to manage books in excess of 100 million.
Materials used in our consultations continue to be in use today and continue to be effective in finding new clients and developing client relationships.
Education
Bachelor of Business Administration - Business Management
University of Texas At San Antonio
San Antonio, TX
08-1994
Skills
Strong Client Development Skills
Consultative Selling
Prospecting techniques
Strong Influencer / Closer
Excellent Presentation Skills
Excellent Listening Skills
Hunter Mentality
Accomplishments
Won the President’s Award for generating $1K in commissions for six consecutive months.
Increased sales over 10% for each of the past 4 years.
Surpassed sales quota by over 30% for the past 3 years.
Ranked #1 in territory sales in 2005, 2007.
Timeline
Field Sales Representative
Serta Simmons Bedding, LLC
04.2022 - 03.2023
Territory Sales Representative
PGW Auto Glass, LLC.
06.2017 - 06.2020
Business Development Manager
Smith Protective Services, Inc.
11.2015 - 08.2016
Outside Sales Representative
Safesite Inc.
01.2010 - 05.2014
Territory Sales Representative
BSH Home Appliances
10.2004 - 11.2009
Business Consultant/Owner
Venzor & Associates
07.2001 - 09.2004
Bachelor of Business Administration - Business Management