Lena Dawas
Houston,TX
Summary
Customer-oriented, strategic-thinking sales management professional successful in cultivating partnerships, retaining top accounts and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products. Well-versed in implementing pricing models, managing vendor relations and expanding territory.
Overview
2
2
years of professional experience
Work History
Sales Lead Manager
Perfumania
Friendswood, TX
02.2024 - Current
- Monitored daily, weekly, and monthly performance metrics to ensure targets were met.
- Generated ideas for promotional activities to increase brand awareness among target audiences.
- Ensured that all team members adhered to established processes and procedures.
- Built relationships with potential customers through cold calling, emailing and networking events.
- Resolved customer complaints quickly while maintaining high standards of service excellence.
- Worked jointly with team members to assist with closing of leads.
- Taught tried and true selling techniques and promoted cross-selling of additional offerings to sales team of [Number] people.
- Analyzed team performance on weekly basis through review of in-depth reports.
Sales Associate
White House Black Market
Friendswood, TX
08.2023 - 03.2024
- Greeted customers and provided exceptional customer service.
- Assisted customers with product selection, sizing and styling.
- Processed transactions using a point-of-sale system.
- Maintained up-to-date knowledge of store merchandise and policies.
- Built relationships with customers to encourage repeat business.
- Restocked shelves as needed to ensure sufficient inventory levels.
- Demonstrated product features and benefits for customers' needs.
- Upsold additional items based on customer interests and needs.
- Developed promotional strategies to increase sales volume.
- Attended weekly team meetings to review performance goals and objectives.
- Performed cashier duties such as accepting payments, issuing receipts and counting money back change.
Sales Lead Manager
Ann Taylor Factory
Texas City, TX
11.2021 - 11.2023
- Managed a team of 10+ sales representatives in a fast-paced environment.
- Analyzed customer feedback data to inform product development initiatives.
- Conducted regular training sessions for new and existing sales staff members.
- Compiled detailed reports on market trends, competitor activity, and customer insights.
- Spearheaded initiatives to drive customer loyalty programs and cross-selling opportunities.
- Built relationships with potential customers through cold calling, emailing and networking events.
- Performed sales consultations and educated clients on products and services.
- Coached, developed and motivated team to achieve revenue goals.
Education
Associate of Science - Web Development
San Jacinto College District
Pasadena, TX12-2025
Skills
- Marketing Strategies
- Performance Analysis
- Customer follow-up
- CRM proficiency
- Sales team management
- Sales Tracking
- Sales Techniques
Affiliations
- volunteering at the animal shelter
- organizing fundraisers for mosques
Accomplishments
- presented in the honors showcase twice at San Jacinto College
Languages
Arabic
Native/ Bilingual
References
References available upon request.
Timeline
Sales Lead Manager
Perfumania
02.2024 - Current
Sales Associate
White House Black Market
08.2023 - 03.2024
Sales Lead Manager
Ann Taylor Factory
11.2021 - 11.2023
Associate of Science - Web Development
San Jacinto College District
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