LIRA MEDINAS

• Dedicated Inside Sales Specialist for Estee Lauder Companies, including all EL brands: Clinique, Mac, Tom Ford, Bobbi Brown, Aveda, La Mer and etc.
• Cultivate and maintain strong client relationships, with national and international customers, through effective communication, understanding their needs, and providing tailored sales solutions.
• Develop and maintain budget and forecast while monitoring monthly on all plant levels.
• Work closely with New Product Development on costing to develop best quotation on all projects.
• Prepare and present all quotes to customers with heavy focus on sustainability.
• Support customers to ensure excellent service and satisfaction is met from beginning of concept of program to acceptance of manufactured launch quantities.
• Assist project managers on all developments, including timelines & communications.

• Create an welcoming and inviting atmosphere.
• Built rapport with customers and assessed needs to make product recommendations and upsell.
• Educated customers about product features and benefits to aid in selecting best options for each individuals' needs.
• Built strong client relationships through consistent communication.
• Maintained floor standards including replenishment and presentation as well as the general appearance and cleanliness of department.
• Knowledge of all systems and procedures relating to sales and credit transactions.
• Maintained product presentation – Consistently assisting with visual and presentation of merchandise displays on the selling floor for optimal customer attraction.

• Created and maintained quotations for customers visiting Showroom and/or Call in inquiries.
• Provided customers with information regarding product material, functions and recommendations.
• Maintained updated customer information including contact data, special interests and etc.
• Presented knowledge of all vendor products, pricing, options, finishes, details and etc.
• Followed up on all quotations, Inform customers of discontinued products and extended lead times.
• Built relationships with customers to encourage repeat business.
• Provided positive first impressions to welcome existing, new, and potential customers.

• Develop and maintain clientele.

• Knowledge of the merchandise features, advantages and benefits.

• Maintain floor standards including replenishment and presentation as well as the general appearance and cleanliness of department.

• Understand all systems and procedures relating to sales and credit transactions.

• Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
• Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.

• Operate a successful cosmetics store, managing all aspects of the business.
• Coordinate day-to-day business operations.
• Perform inventory control, financial planning and budgeting, vendor negotiations and accounting.
• Manage customer relations, ensuring each customer received first-class service and support.
• Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
• Oversaw all marketing and advertising campaigns and strategies to increase customer traffic and drive sales.
• Train and organize selling staff.

• Built and maintained new supplier relationships and effectively negotiated prices to maintain profitability.
• Developed and implemented import workflow processes to increase operational efficiency.
• Received and tracked purchase orders for chemicals and packaging and coordinated order distribution and deployment with Planning and Logistics departments.
• Managed import accounts and schedules, providing excellent pre and post-sale customer service to grow customer base and drive sales.
• Managed payments, receipt and delivery of material, and inventory control to analyze operational costs.
• Monitored supplier performance metrics regularly to identify areas of improvement and maintain accountability standards.

• Controlled logistics processes to implement improvements and reduce costs
• Audited charges for brokerage, storage, and ocean/air freight services and created purchase orders in SAP
• Performed cost analysis and inventory management to prepare performance reports for management
• Negotiated rates with customers and foreign suppliers to obtain the best deals possible
• Facilitated communication between company, customers, overseas partners, and customs brokers to maintain efficient operations and ensure customer satisfaction.

• Coordinated air and sea shipping, negotiated freight costs, and followed shipments through final delivery
• Worked with customs brokers to obtain cargo clearance and prepared import/export documentation
• Oversaw and ensured compliance with international trade, customs, and other government regulations
• Worked directly with logistics, supply chain, and sales departments to plan import and export schedules.
• Supported sales teams in preparing accurate quotes for international clients, incorporating factors such as duties, taxes, and freight charges.