Lisa Bluestein
Long Island City,NY
Summary
Strategic and creative marketing professional with 8+ years of experience driving integrated campaigns, product positioning, and brand growth within a luxury environment. Proven ability to lead cross-functional initiatives, manage multiple projects and budgets, and translate consumer insights into impactful go-to-market strategies.
Overview
2027
2027
years of professional experience
1
1
Certification
Work History
Marketing Manager
Rallye Motor Company
12.2021 - Current
- Lead development and execution of integrated marketing strategies across digital, experiential, and retail channels to drive sales and brand growth
- Own multi-channel campaign planning and execution, managing timelines, budgets, vendors, and performance tracking (KPIs, campaign optimization)
- Partner cross-functionally with internal teams and external agencies to deliver cohesive go-to-market campaigns and brand initiatives
- Oversee creative development and brand consistency across web, email, social, events, and in-dealership experiences
- Support and execute events, sponsorships, and partnerships to increase brand visibility and customer engagement
Senior Marketing Specialist
Rallye Motor Company
- Executed multi-channel campaigns, seasonal promotions, and digital initiatives to support sales objectives
- Coordinated cross-functional teams and external partners to deliver campaigns on time and on brand
- Managed events, sponsorships, and activations to enhance brand visibility and customer engagement
Senior Graphic Designer
Rallye Motor Company
09.2019 - 09.2020
- Led creative direction and produced visual assets across digital, print, and experiential marketing channels
- Maintained brand consistency across 4 luxury brands, aligning with corporate identity standards
- Designed marketing collateral including web assets, signage, and event materials
Graphic Designer
Rallye Motor Company
12.2017 - 09.2019
- Created print & digital assets including brochures, web banners, and promotional materials
- Ensured alignment with brand guidelines while enhancing customer-facing visual experience
Education
B.A. - Graphic & Interactive Design, Marketing
Quinnipiac University
05-2017
Study Abroad Program - undefined
International Studies Institute
Florence, Italy12-2015
Skills
Marketing & Strategy:
Integrated Campaigns Go-to-Market Planning Digital & Social Strategy Consumer Engagement Brand Positioning Market Trends & Insights
Execution & Operations:
Project Management Budget & Vendor Management Cross-Functional Collaboration Event & Experiential Marketing KPI Tracking
Websites
Certification
- Google Analytics
- Dale Carnegie Leadership Training
Timeline
Marketing Manager
Rallye Motor Company
12.2021 - Current
Senior Graphic Designer
Rallye Motor Company
09.2019 - 09.2020
Graphic Designer
Rallye Motor Company
12.2017 - 09.2019
Study Abroad Program - undefined
International Studies Institute
Senior Marketing Specialist
Rallye Motor Company
B.A. - Graphic & Interactive Design, Marketing
Quinnipiac University