Summary
Overview
Work History
Education
Skills
Timeline
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Lisa Hurson

Annapolis,MD

Summary

Dynamic small business owner with a proven track record at Wetzel Pretzel, excelling in customer relations and staff management. Enhanced operational efficiency through streamlined processes and effective training programs, fostering a high-performing team. Cultivated strong client relationships, driving repeat business and referrals while ensuring compliance and cost reduction.

Overview

10
10
years of professional experience

Work History

Owner

Wetzel Pretzel
Santa Maria, CA
05.2015 - 07.2025
  • Managed daily operations to ensure efficient workflow and high-quality product delivery.
  • Streamlined production processes, improving efficiency and consistency in product output.
  • Developed training programs for staff to enhance skills and operational knowledge.
  • Managed day-to-day business operations.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
  • Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
  • Trained and motivated employees to perform daily business functions.
  • Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
  • Ensured regulatory compliance by staying abreast of industry-related changes and implementing necessary policies or procedures as needed.
  • Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
  • Interacted well with customers to build connections and nurture relationships.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Assisted in recruiting, hiring and training of team members.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.

Education

High School Diploma -

Upland High School
Upland, CA
06.1984

Skills

  • Customer relations
  • Small business operations
  • Relationship building
  • Verbal and written communication
  • Staff management
  • Team oversight
  • Staff hiring
  • Cost reduction
  • Human resource management
  • Human resources

Timeline

Owner

Wetzel Pretzel
05.2015 - 07.2025

High School Diploma -

Upland High School