Lisa Jackson
Pasco
Summary
Results-driven Community Relations Director with a strong track record in developing strategic partnerships and executing outreach initiatives. Recognized for enhancing community engagement and increasing participation in fundraising events, driving organizational success.
Overview
26
26
years of professional experience
Work History
Community Relations Director
Sun Terrace Retirement & Assisted Living Community
Prosser
10.2024 - Current
- Supported community engagement initiatives to foster relationships between organization and local stakeholders.
- Assisted in planning and executing community outreach programs to enhance public awareness.
- Collaborated with team members to develop communication strategies for community relations.
- Conducted research on community needs to inform program development and resource allocation.
- Participated in organizing events aimed at promoting organizational mission within the community.
- Helped maintain database of community contacts and partnerships for effective outreach efforts.
- Provided administrative support during meetings with community leaders and organizations.
- Monitored feedback from community interactions to improve future engagement activities.
- Strengthened community partnerships by organizing and executing outreach events.
- Increased participation in annual fundraising events, resulting in greater financial support for organizational programs.
- Implemented educational workshops for community members, promoting awareness on various topics relevant to their needs.
- Managed budgets allocated for community relations activities, ensuring responsible use of funds while maximizing impact on target populations.
- Developed strategic relationships with local businesses for mutual support and event collaboration.
Sales Manager
Brookdale Assisted Living
Kennewick, WA
07.2023 - 08.2024
- Developed and executed sales strategies to enhance customer engagement and drive revenue growth.
- Collaborated with cross-functional teams to align marketing initiatives with sales objectives.
- Analyzed market trends and competitor activities to identify new business opportunities.
- Established strong relationships with key clients, fostering loyalty and repeat business opportunities.
- Prepared detailed sales reports for management, providing insights into sales performance and market conditions.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
Substitute Paraprofessional
Richland School District Two
Richland, WA
08.2016 - 12.2022
- Assisted teachers in implementing lesson plans and classroom activities.
- Supported students with special needs in daily tasks and learning objectives.
- Facilitated communication between students, educators, and parents to enhance educational experiences.
- Adapted instructional materials to meet diverse student needs and learning styles.
- Provided individualized support to help students develop social and emotional skills.
- Provided support during classes, group lessons, and classroom activities.
- Monitored student classroom and outdoors activities to promote student safety.
- Provided one-on-one assistance to students who needed additional support, enabling them to achieve academic goals.
- Provided coverage for absent teachers as needed, seamlessly adapting to various teaching styles and subject matter expertise areas.
- Documented student behaviors, interventions, and outcomes to enable lead teacher to address pertinent issues.
- Collaborated with special education staff to implement appropriate accommodations for students with disabilities, ensuring their success in the classroom.
Sales Manager
Home 2 Suites
Richland, WA
01.2021 - 02.2022
- Conducted regular performance reviews to assess team progress and optimize strategies for success.
- Increased sales revenue by developing and implementing effective sales strategies.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
- Boosted customer retention rates, establishing robust follow-up system and personalizing client interactions.
- Expanded market share by identifying and penetrating untapped markets.
- Negotiated partnerships with complementary businesses, creating synergies and expanding customer base.
- Streamlined sales processes for efficiency, adopting new CRM tools and technologies.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
Sales Manager
Hampton Inn By Hilton
Richland, WA
05.2005 - 07.2010
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Attended industry events and conventions to explain sales opportunities.
- Secured lucrative contracts with major accounts, leveraging strong negotiation skills and deep industry knowledge.
- Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
- Exceeded sales targets consistently, through strategic planning and execution of targeted sales initiatives.
- Drove regional sales growth, implementing innovative marketing strategies and cultivating key partnerships.
- Enhanced sales team morale and cohesion, organizing team-building activities and maintaining open communication channels.
- Elevated brand visibility, coordinating with marketing to launch successful promotional campaigns.
- Optimized sales funnel management, enhancing lead generation and conversion rates.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Built relationships with customers and community to establish long-term business growth.
- Implemented systems and procedures to increase sales.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Organized promotional events and interacted with community to increase sales volume.
- Managed accounts to retain existing relationships and grow share of business.
- Prepared sales presentations for clients showing success and credibility of products.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Facilitated business by implementing practical networking techniques.
Admissions Manager
Sunbridge Care and Rehab
Moses Lake, WA
08.2000 - 05.2005
- Developed and implemented strategic admissions processes to enhance enrollment efficiency.
- Led cross-functional teams to improve patient intake procedures and reduce wait times.
- Trained and mentored staff on admissions policies, ensuring compliance with regulatory standards.
- Analyzed data trends in admissions to identify opportunities for process optimization and increased conversion rates.
- Established relationships with referral sources to strengthen community partnerships and boost admissions pipeline.
- Cultivated partnerships with local businesses and organizations to generate internship opportunities for enrolled students, enriching their educational experience while strengthening ties between institution and community stakeholders.
- Organized successful open house events for prospective students, showcasing campus facilities and academic programs.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
Education
High School Diploma -
High School Diploma -
Riverside High School
Boardman, OR06-1991
Skills
- Resident relations
- Crisis management
- Community networking
- Volunteer management
- Partnership development
- Nonprofit management
- Marketing communications
- Fundraising strategies
- Department leadership
- Marketing oversight
- Special event planning
- Marketing strategies
- Community outreach
- Teamwork and collaboration
- Problem-solving
- Time management
- Attention to detail
- Problem-solving abilities
- Reliability
- Multitasking
- Excellent communication
- Organizational skills
Timeline
Community Relations Director
Sun Terrace Retirement & Assisted Living Community
10.2024 - Current
Sales Manager
Brookdale Assisted Living
07.2023 - 08.2024
Sales Manager
Home 2 Suites
01.2021 - 02.2022
Substitute Paraprofessional
Richland School District Two
08.2016 - 12.2022
Sales Manager
Hampton Inn By Hilton
05.2005 - 07.2010
Admissions Manager
Sunbridge Care and Rehab
08.2000 - 05.2005
High School Diploma -
High School Diploma -
Riverside High School