Lisa Kelley
Plano,TX
Summary
Sales professional with over 25 years of experience in building customer relationships and driving new business growth. Achieved a 95%+ win rate as a top lead generator at Home Depot, specializing in pro customer account management and tailored product solutions. Proficient in Salesforce pipeline management and community outreach, effectively leveraging enterprise resources to enhance territory sales. Recognized for strong communication skills and tenacity in competitive markets, fostering lasting business partnerships.
Overview
2027
2027
years of professional experience
Work History
Business Development & Sales Manager
FB Society
Las Colinas, TX
2025 - Current
- Generated $450,000 in weekly sales through strategic client engagement and relationship management.
- Developed & Maintained 70+ hotels and Corporate Partnerships growing B2B revenue and brand presence resulting in 11% growth year to date equaling 17 million and growing.
- Returned to team to drive business expansion based on past achievements.
Pro Desk, Millwork, Lumber
Home Depot
Plano, Texas
2024 - Current
- Currently managing 2.3 million dollar sale.
- Generated top leads through targeted marketing strategies. and developed key accounts by fostering trust and relationships.
- Executed prospecting strategies and managed pipeline through in-store engagement and community outreach.
- Developed referral networks to enhance business growth and customer connection.
Catering & Sales Manager
Hutchins
Frisco & McKinney , TX
2021 - 2024
- Secured catering contracts for events ranging from 10 to 5,000 attendees, expanding corporate accounts.
- Cultivated relationships through brand representation at corporate and community events, resulting in new client acquisitions.
- Managed P&L, scheduling, vendor relations, invoicing, and staff development in high-volume operations.
Sales & Events Director
Rock & Brews
The Colony, Texas
2015 - 2018
- Executed guerrilla and grassroots marketing strategies to enhance brand visibility for new state projects.
- Facilitated Back the Blue fundraiser, achieving over $50,000 in donations for recipients.
- Coordinated client-specific events while effectively managing vendor relationships and client portfolios.
Skills
- Salesforce CRM & Pipeline Management
- Business prospecting
- Pro Account Management & Retention
- Sales Territory Expansion
- Customer Needs Assessment and Solution Selling
- Relationship-Based Selling
- Negotiation and Persuasion
- Cross-Functional Collaboration
- Commercial Credit & Volume Pricing Programs\
- Microsoft Office Suite
- Verbal and Written Communication
- Commercial Credit & Volume Pricing Programs
Timeline
Business Development & Sales Manager
FB Society
2025 - Current
Pro Desk, Millwork, Lumber
Home Depot
2024 - Current
Catering & Sales Manager
Hutchins
2021 - 2024
Sales & Events Director
Rock & Brews
2015 - 2018