LISA K. LEHR
Smyrna,TN
Summary
Dynamic and relationship-driven sales professional with 30+ years of experience generating revenue, expanding markets, and guiding customers toward solutions that meet their needs. Known for building trust quickly, communicating complex information clearly, and consistently exceeding sales goals. Adept at prospecting, presenting, negotiating, and closing in both B2B and consumer environments. Brings a consultative, service-oriented approach ideal for helping individuals and families make informed life insurance decisions.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Sales, Marketing & Advertising Manager
THE UPPER ROOM
Nashville, TN
06.2020 - 10.2025
- Led sales strategies for a diverse product line, consistently driving revenue across new and existing accounts.
- Expanded product reach into new markets through proactive outreach, relationship building, and targeted sales strategies.
- Conducted needs assessments with customers to match them with the right products, improving satisfaction and repeat business.
- Strengthened internal and external communication to support seamless customer experiences.
Trade Sales Manager – Ministries & Custom
UNITED METHODIST PUBLISHING HOUSE
Nashville, TN
01.2014 - 01.2020
- Managed a large portfolio of accounts, cultivating long-term relationships and generating repeat and referral business. Doubled curriculum sales by educating customers, presenting product benefits, and tailoring recommendations to their needs.
- Delivered more than $500,000 in high-margin custom product sales through needs-based conversations and solution-focused selling.
Cokesbury Merchandise Manager
UNITED METHODIST PUBLISHING HOUSE
Nashville, TN
01.2011 - 01.2014
- Oversaw purchasing and sales strategies for multiple product categories, consistently increasing revenue and customer engagement. Negotiated vendor terms and pricing, demonstrating strong financial acumen and customer advocacy.
General Market Sales Manager
STANDARD PUBLISHING
Cincinnati, OH
01.2010 - 01.2011
- Surpassed annual sales goals by 150% through proactive prospecting, new account development, re-establishing dormant accounts and expanding business with major retailers.
Key Accounts Manager – Wholesale Clubs
THOMAS NELSON PUBLISHERS
Nashville, TN
1994 - 01.2009
- Managed high-volume national accounts, building strong relationships with decision-makers and driving consistent sales growth.
Education
68 Credits - Music/German
University of Wisconsin, Stevens Point
Stevens Point, WISkills
- Consultative & Needs-Based Selling
- Customer Relationship Management
- Client Education & Product Presentation
- Negotiation & Strategies
- Account Development
- Sales proficiency
- Problem-solving
- Teamwork & Collaboration
- Adaptability and flexibility
- Effective communication skills
Certification
- Licensed Tennessee Life & Health Insurance - January 2026
ADDITIONAL EXPERIENCE & LEADERSHIP
- Led organizational communication and engagement initiatives.
- Served in multiple church leadership roles, including Senior Warden and VBS Director.
- Presented at industry conferences and contributed to state-level advocacy and education programs.
- Recipient of the 2003 Family Advocacy Award from Tennessee Voices for Children.
Timeline
Sales, Marketing & Advertising Manager
THE UPPER ROOM
06.2020 - 10.2025
Trade Sales Manager – Ministries & Custom
UNITED METHODIST PUBLISHING HOUSE
01.2014 - 01.2020
Cokesbury Merchandise Manager
UNITED METHODIST PUBLISHING HOUSE
01.2011 - 01.2014
General Market Sales Manager
STANDARD PUBLISHING
01.2010 - 01.2011
Key Accounts Manager – Wholesale Clubs
THOMAS NELSON PUBLISHERS
1994 - 01.2009
68 Credits - Music/German
University of Wisconsin, Stevens Point