Elizabeth (Liza) Clarkin
Raleigh,NC
Summary
Results-driven sales and operations leader with 10+ years of experience driving revenue growth, leading high-performing teams, and optimizing sales processes. Proven track record of exceeding sales targets, improving team performance, and delivering exceptional client experiences. Skilled in sales strategy, team development, performance management, and operational improvement. Known for strong communication, data-driven decision making, and the ability to implement strategic initiatives that support business growth and long-term client relationships.
Overview
9
9
years of professional experience
Work History
Sales and Operations Manager
Vacation Innovations
Orlando, FL, USA
02.2022 - Current
- Led and coached a team of both direct reports and 60+ employees over two sales teams, managing $2M+ monthly in revenue.
- Spearheaded account growth strategies, sales campaigns, and internal operations.
- Acted as liaison between sales agents and Director/VP/C-level executives to ensure alignment with company morale, goals, and excellence.
- Support development of department agendas, motivational emails, and collaborate with C-level executives on new product launches, campaigns, and company testing.
- Key Accomplishments:
- Drove year-over-year improvements in lead conversion rates through quality coaching, performance reviews, and detailed product knowledge.
- Led the launch of a new product in collaboration with cross-functional teams, resulting in 800% YoY growth in 2024; recognized by the American Resort Development Association (ARDA) for innovation and impact.
- Enabled teams to meet consistent monthly sales goals and quotas averaging 110% month over month.
- Created monthly recurring revenue stream of $300K+ between outbound phone, email, and AI campaigns.
- Built and presented monthly award ceremonies and individual performance meetings, showcasing KPIs and celebrating top performers through engaging presentations.
Sales Supervisor
Vacation Innovations
Orlando, FL, USA
12.2017 - 02.2022
- Managed and scaled a 25-person remote sales call center in Manila, Philippines, overseeing hiring, onboarding, and ongoing training to build a high-performing offshore team.
- Conducted call monitoring, coaching, and performance reviews to improve sales techniques, objection handling, and customer engagement.
- Oversaw lead distribution and pipeline management, ensuring balanced opportunity allocation and maximizing team productivity.
- Set individual and team sales targets, tracking performance metrics and leading regular accountability and development meetings.
- Managed call center vendor relationship, including reviewing monthly budgets and invoices and presenting financial summaries to C-level executives for approval and reconciliation.
- Partnered with executive leadership to ensure the call center operations aligned with sales goals, cost efficiency, and company growth objectives.
Executive Consultant
Vacation Innovations
Orlando, FL, USA
05.2017 - 12.2017
- Recommended and pre-qualified clients for advertising subscription packages or alternative products best suited for the clients' needs.
- Facilitated training sessions for both new employees and underperforming sales agents.
- Handled client objections and quickly established rapport and trust using exceptional communication skills.
- Key Accomplishments:
- Met and exceeded sales goals and quotas consistently, averaging $100K+ each month.
- Guided a Take Over (TO) team of five sales agents and conducted weekly motivational meetings, resulting in month-over-month increase in sales.
- Promptly handled and responded to client emails and meetings.
Education
BA - Communication, Public Relations, Marketing Minor
Florida Gulf Coast University
05-2017
Skills
- Asana
- Powerbi Dashboards
- RingCentral
- SalesForce familiarity
- Microsoft Office Suite
- Process & Product Improvement
- Data Analysis & Reporting
- CRM & Lead Management Systems
- Pipeline management
- Staff training
- Sales technology
- Sales process optimization
Timeline
Sales and Operations Manager
Vacation Innovations
02.2022 - Current
Sales Supervisor
Vacation Innovations
12.2017 - 02.2022
Executive Consultant
Vacation Innovations
05.2017 - 12.2017
BA - Communication, Public Relations, Marketing Minor
Florida Gulf Coast University