Lorna Hartman

• Wrote grant application that won a $41,000 federal education grant during COVID.
• Spearheaded school accreditation process in 2024, resulting in a full 6-year term until the next accreditation.
• Managed social media platforms (Facebook and Instagram), coordinating new visual branding, best practices, and voice for UCAES posts.
• Established branding standards and stylesheet for the school, including chairing a committee to update the school mission and vision.
• Wrote and edited marketing materials, newsletters, social media content, marketing copy, and more.
• Designed and laid out yearbook and school handbook each year using InDesign.
• Created and maintained spreadsheets and documentation of various types using Microsoft and Google suites (Excel, Docs, Forms, Word, etc.).

Communications Coordinator and Content Liaison, netAdventist/TAGnet

• Launched and edited weekly HTML e-newsletter for TAGnet users.
• Researched and wrote comparative analysis of TAGnet and its primary competitor.
• Designed and laid out software manual (interior, not cover art).

Proofreading and Copyediting: Pacific Press Publishing Association

• Proofread and/or copyedited seven full-length book manuscripts using in-house stylesheet and other stylesheets as required.
• Performed fact-checking, some content editing, branding, consistency checks, etc.

Book Production: "The Doctor On Crutches: My Life Journey," Yoshinobu Namihira, M.D.

• Editing, design, and layout of book interior.
• Education and coordination for client in procuring ISBN and cover art and in navigating the publishing process.
• Author sent a surprise $300 bonus after project completion.

Copywriting/Social Media Coordination: intelliPaper tech startup, intelliPaper.info

• Kickstarter campaign communications: Project successfully funded at 115%.
• Marketing copywriting, press releases, articles, blog posts, web content, social media posts, basic graphics.
• Created social media posts and images using InDesign, Photoshop, and Canva.
• Wrote 60-second PR video script, scouted location, booked talent, and helped oversee video shoot and voice-over work.

• Worked at the school newspaper while earning a second degree.
• Conducted in-depth interviews and research to gather information for articles on campus events and issues.
• Researched and wrote news articles adhering to AP Stylebook and deadlines.
• Collaborated with editors to refine article content for clarity and accuracy.
• Link to some of my articles: https://theeasterner.org/tag/lorna-hartman/