Summary
Overview
Work History
Education
Skills
Certification
Trailhead
Timeline
Generic

MANOJ PARAMESWARA

Dallas,TX

Summary

Dynamic Product Owner with a proven track record at Salesforce, excelling in data migration and business process improvement. Spearheaded a $12M global CRM project, achieving significant cost savings while enhancing user adoption. Adept at requirements gathering and fostering collaboration, driving successful outcomes in complex environments.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Product Owner/Solutions Specialist

Salesforce
Frisco, TX
05.2025 - Current
  • Led integration of MDM and Dun & Bradstreet (DNB) data into Salesforce, enabling real-time enrichment of 100K+ account records, improving account matching accuracy by 35%, and accelerating sales team workflows by 20%.
  • Collaborated with Enterprise Architecture, Data Governance, and Business Operations teams to define data ownership and operational SLAs, reducing data-related incidents by 40% and improving stakeholder trust in customer master data.
  • Owned data quality strategy using Ataccama, implementing over 30 business and technical DQ rules that led to a 25% reduction in duplicates and a 30% improvement in data trust scores across key B2B account hierarchies.

Salesforce Product Owner FSL

Aristocrat
Frisco, TX
07.2023 - 04.2025
  • Collaborated with engineering teams on technical feasibility assessments, resulting in realistic scope definition for Field Service projects.
  • Developed comprehensive roadmaps outlining the product vision, goals, and milestones for successful execution.
  • Increased field technician utilization rate by 10% by streamlining scheduling processes, and leveraging real-time location tracking.
  • Developed processes to streamline the complex sales order merge process for fulfillment, which led to efficient fulfillment, reducing the manual efforts by 20%, resulting in approximately 3,000 hours of efficiency gain annually.

Product Owner/Solutions Specialist

Slack/Salesforce
09.2022 - 07.2023
  • Launched the GTM M&A Integration initiative for end to end alignment on data, processes and solutions for Slack-Salesforce org migration focusing on CPQ objects.
  • Conducted thorough requirements gathering sessions with stakeholders, analyzing business processes, and translating them into technical specifications for Salesforce configuration and customization.
  • Developed Data quality rules/reconciliation on Ataccama to ensure the quality of the data during migration achieving 100% for migration efficiency by identifying anomalies early.

Senior Business Systems Product Owner

DoorDash
05.2021 - 10.2022
  • Launched strategic project plan to identify, define and prioritize core competencies for future state CRM system.
  • Onboarding 4 countries in 10 months in $12M global Salesforce CRM project for international rollout and expansion with annual savings of $2M.
  • Consolidated and deftly navigated diverse business processes for various geographies, local GDPR rules, and ensured alignment on consistent global functionality and evolve business process.
  • Led the implementation for New product launches and refinement of advance approvals for multiple geographies.
  • Conducted training in CPQ and CLM that obtained 95% adoption rate.
  • Good understanding of commission rate tables, product rules &configuration, pricing, discounting, quote templates, order management, contracts and amendments.

Sr Product Manager Analyst

Salesforce
09.2020 - 05.2021
  • Managed product roadmap and tracked progress against milestones across every partner.
  • Engage with the business users at different levels for Legal, Corporate Security & Safety to feature delivery, and support of strategic business initiatives.
  • Conducted cross-functional workshops across key business groups/partners to align on future state system and roll out pilot projects for internal employees (65k users) across different geographies.
  • Partner with support organizations to provide training, support and technical assistance to operations team and end users.

Lead Product Management & Development

AT&T
10.2019 - 09.2020
  • Single Owner of Epics, responsible for defining, decomposing, and delivering them in alignment with stakeholders and their feature delivery roadmaps.
  • Achieved 10% reduction in AHT for Retail Sales process
  • Led the implementation of Omni channel cart for Sales process

Salesforce Functional Lead

Mindtree Ltd, Whirlpool
05.2019 - 10.2019
  • Involved in end-to-end configuration/implementation of field service lightning instances and implementation of Surveys, Einstein bots, Service crews and enhanced mobile flows.
  • Translated business requirements into well-architected solutions leveraging Salesforce platforms and products by optimizing rules to achieve >85-90% auto dispatch and 100% reporting.

Salesforce BSA/Administrator

Mindtree Ltd, Southwest Airlines
01.2015 - 04.2019
  • Gathered 400+ requirements, reduced them by ~35% through detailed analysis, eliminated redundancies and simplified processes for $20M CRM initiative for Customer Service reps.
  • Developed mockups, wireframes, static and dynamic UI/UX, sequence diagrams, workflow diagrams, user guides for new strategic initiatives to align with organizational objectives.
  • Increased First contact resolution by 10% and reduced average handle time by 45-60 secs resulting in over 800k hours saved annually.
  • Led Salesforce digital training for Customer service representatives.

Lead Business Analyst

Mindtree Ltd
10.2010 - 12.2014
  • Effective leader in managing multiple projects within program/portfolio in all phases of SDLC including GAP analysis, requirement gathering, application design, UAT and change management, SOX compliance, release management and production support.
  • Delivered cost-effective, high-performance technology solutions as SME and support throughout process of validating changes in reservations and integrated systems for M&A initiatives.
  • Led the migration initiative from Siebel CRM to Salesforce CRM for loyalty programs includes FSL components

Education

Bachelor of Science - Information Science

Visvesvaraya Technological University
India

Skills

  • Data migration
  • Requirements gathering
  • CPQ management
  • Business process improvement
  • Wireframing and prototyping
  • Business analysis
  • Product lifecycle management
  • Data-driven decision making
  • Service cloud expertise
  • Sales cloud expertise
  • Einstein analytics
  • Integration management
  • Revenue Cloud

Certification

  • Salesforce Certified Administrator
  • Salesforce Certified Advance Administrator
  • Salesforce Certified Marketing Cloud Administrator
  • Salesforce Certified Platform App Builder
  • Salesforce Certified Sales Cloud Consultant
  • Salesforce Certified Service Cloud Consultant
  • Salesforce Certified Field Service Lightning Consultant
  • Salesforce Certified Marketing Cloud Email Specialist
  • Salesforce Certified Platform Developer I
  • Mulesoft Certified Developer - Level I
  • Salesforce Service Cloud Specialist Super Badge
  • Salesforce Data Cloud Consultant
  • Salesforce CPQ Specialist
  • Salesforce AI Specialist
  • Hubspot Inbound Certified
  • SQL for Data Science from Coursera

Trailhead

https://trailblazer.me/id/mparameswara1

Timeline

Product Owner/Solutions Specialist

Salesforce
05.2025 - Current

Salesforce Product Owner FSL

Aristocrat
07.2023 - 04.2025

Product Owner/Solutions Specialist

Slack/Salesforce
09.2022 - 07.2023

Senior Business Systems Product Owner

DoorDash
05.2021 - 10.2022

Sr Product Manager Analyst

Salesforce
09.2020 - 05.2021

Lead Product Management & Development

AT&T
10.2019 - 09.2020

Salesforce Functional Lead

Mindtree Ltd, Whirlpool
05.2019 - 10.2019

Salesforce BSA/Administrator

Mindtree Ltd, Southwest Airlines
01.2015 - 04.2019

Lead Business Analyst

Mindtree Ltd
10.2010 - 12.2014

Bachelor of Science - Information Science

Visvesvaraya Technological University