MARIA FERRARINI
Houston,TX
Summary
Dynamic and results-driven General Manager with 15 years of experience focused on driving revenue growth and enhancing profit margins. Proven ability to manage and execute multiple projects simultaneously in high-pressure environments, ensuring timely and successful completion. Meticulous leader and strategic planner equipped with extensive managerial expertise that fosters a vision for success while inspiring teams to achieve optimal performance. Committed to cultivating a customer-centric culture that enhances client satisfaction and loyalty.
Overview
14
14
years of professional experience
1
1
Certification
Work History
General Manager
Ring Concierge
01.2024 - Current
- Leads the Houston boutique with a focus on luxury service, sales excellence, and team development. Ensures a refined client experience aligned with brand standards and business objectives, while fostering a culture of performance and accountability.
- Recruits, develops, and mentors a results-oriented sales team with deep product knowledge and client engagement expertise.
- Implements strategic sales initiatives that drive revenue growth and enhance client retention.
- Oversees boutique operations, including visual presentation, inventory, and repairs to maintain brand integrity and efficiency.
- Managed budget implementations and employee evaluations.
- Collaborates with corporate and cross-functional teams to align boutique initiatives with larger brand goals.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Trained and guided team members to maintain high productivity and performance metrics.
- Supervised creation of exciting merchandise displays to catch attention of store customers.
- Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
- Scheduled employees for shifts, taking into account customer traffic and employee strengths.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
Department Coordinator
Orange Comet
01.2021 - 01.2024
- Directed operations and communication for a creative technology organization, focusing on efficiency, team coordination, and executive support.
- Implemented new project management systems, improving productivity and cross-department collaboration by 30%.
- Led administrative hiring, onboarding, and training to strengthen team capability and alignment with company goals.
- Supported senior leadership through scheduling and operational planning to enhance executive effectiveness.
- Organized spaces, materials and catering support for internal and client-focused meetings.
- Conducted ongoing reviews of program financial systems to assess cost control measures.
Store Manager
Cole Haan
01.2018 - 01.2020
- Oversaw full store operations, achieving consistent sales growth and cultivating a high-performing, client-centric team culture.
- Surpassed sales goals and won multiple regional contests for sales and service excellence.
- Developed KPI monitoring tools that increased accountability and improved conversion rates.
- Enhanced operational performance by reducing inventory variance and strengthening visual standards.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Rotated merchandise and displays to feature new products and promotions.
- Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
- Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
- Assisted with hiring, training and mentoring new staff members.
- Trained and guided team members to maintain high productivity and performance metrics.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
Flagship Store Manager
TOUS Jewelry
01.2012 - 01.2018
- Directed two flagship boutiques for the Spanish luxury jewelry brand, leading large teams to record-breaking sales and brand recognition. Served as brand ambassador, cultivating client relationships and establishing strong community partnerships.
- Increased annual sales by 30% and received Store of the Year for exceptional performance across KPIs.
- Executed in-store activations and local events that enhanced brand presence and client engagement.
- Developed and promoted high-potential talent through ongoing training and mentorship.
- Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
- Supervised guests at front counter, answering questions regarding products.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Education
Bachelor of Science - Journalism
CEU San Pablo University
Valencia, SpainSkills
- Sales
- Branding
- Customer relationship management
- Verbal and written communication
- Change implementation
- Client relations
- Top talent recruiting, hiring, and retention
- Inventory control
- Operations management
- Sales team development
- Loss prevention
Accomplishments
- Ranked #1 in clienteling across the Ring Concierge fleet, driving engagement and repeat business through exceptional relationship management.
- Created and executed boutique events that consistently exceeded commercial expectations and strengthened client loyalty.
- Increased annual sales by 30% at TOUS Jewelry, earning Store of the Year across all metrics including service excellence and operational performance.
- Achieved top AOV and sales performance at Ring Concierge through data-driven leadership and consistent team coaching.
- Led Cole Haan Houston to win multiple regional sales and service contests through motivation, training, and strategic goal alignment.
Certification
- Gemological Institute of America (GIA)
- Leadership and Human Capital Management – New York University
- Google Project Management Professional Certificate
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
General Manager
Ring Concierge
01.2024 - Current
Department Coordinator
Orange Comet
01.2021 - 01.2024
Store Manager
Cole Haan
01.2018 - 01.2020
Flagship Store Manager
TOUS Jewelry
01.2012 - 01.2018
Bachelor of Science - Journalism
CEU San Pablo University