Maricela Ortiz Davidson
Georgetown
Summary
Experience in Sales and Marketing, Director of Nursing in assisted living and memory care, acute care and IPR with proven ability to establish and maintain key relationships. As a Clinical Navigator, I have consistently demonstrated a deep understanding of target audiences enabling me to identify opportunities for growth and refine our go-to-market strategies. Professional, diligent, hardworking, and resilient. Outstanding communicator, who is able to build rapport and long-lasting connections with Physicians, Case Managers, and external marketers alike. Consistently able to meet or exceed monthly DAR goals and ability to adapt and excel when faced with new challenges.
Overview
2027
2027
years of professional experience
Work History
Clinical Navigator, LVN
PAM Rehabilitation Hospital of Round Rock
01.2018 - Current
- Maintain responsibility for patient referral until patient admits to Post Acute IPR. Coordinate and complete on site pre admission assessments on potential patients. Review medical records of referred patient and identify all aspects related to precertification financial coverage and admission criteria. Orient patient and family to facility services, including length of stay and anticipated disposition post IPR. Communicate with facility admission departments, medical director, case management, and internal medicine physicians. Use sales and marketing techniques to show growth in admission and revenue volume. Utilize educational opportunities to present the hospital to referral sources. Attend weekly Business Development meetings and strategize with marketing team to include CEO and Medical Director. Complete and implement marketing and sales plans for continued growth and development. Provide regular reports to corporate office regarding sales achievements, status of interested prospects, and implementation of the marketing plan.
Staff Development Coordinator & Admissions Nurse
Falconridge Skilled nursing and Rehab/Estrella Oaks
Hutto, TX
01.2017 - 01.2018
- Develop and direct orientation programs for all personnel in accordance with established policies and procedures. Monitor and supervise continuity between classroom and clinical application. Address safety concerns that are identified and appropriate actions are taken to assure patient safety. Participate in the quality assessment and improvement process and activities. Utilize regulations, policies as well as state federal regulations. Maintain accurate, complete, and up to date records of educations programs and personnel participation. Responsible for ensuring that employees have attended the required training program.
Sales Manager
Brookdale Senior Living
Georgetown, Tx
01.2016 - 01.2017
- Maintain and improve community occupancy level and revenue production in accordance with business marketing plan. Manage sales process, educate prospective residents about community services and programs. Increase community awareness through participation in outside events and community involvement. Ensure community is presentable and properly furnished, address housekeeping and maintenance concerns. Assist the resident and family with the transition process through on-going communication.
Health and Wellness Director
Brookdale Senior Living
Round Rock, TX
2014 - 2016
- Maintain safety and well being of residents in ALF and memory care departments, large community of 62 residents. Staffing and scheduling, including on call for staffing and nursing emergencies. Implement service care plans and clinically assess potential residents for community. Supervise nursing staff and delegate task. Continuously assess residents for abnormal findings. Communicate with with physicians and resident families. Obtain and implement physician orders. Communicate with therapy departments, home health, and hospice services. First responder for medical emergencies within the ALF/MC units.
Health and Wellness Coordinator/ Weekend Supervisor
Brookdale Senior Living
Austin, TX
2012 - 01.2014
- Maintain safety and well being of residents in ALF and memory care departments, large community of 119 residents. Weekend supervisor for ALF and memory care departments. Duties as delegated by Health and Wellness Director.
Staff Nurse
St.David’s Hospital Network, HCA
Austin, TX
01.2005 - 01.2012
- Provide direct care of patients as assigned by Charge nurse and house supervisors, IPR and acute care units. Educate patients for home care and discharge planning. Charting and documentation of patient care. Provide all skilled nursing care to delegated patients on the floor to include on Neuro rehab, orthopedic rehab, Med-surg, Tele and post-op units. Communicate and implement orders received per attending physicians. Float to floors as needed and assigned by house supervisor.
Education
LICENSED VOCATIONAL NURSE -
Austin Community College
Austin, Texas2008
Skills
- Healthcare navigation
- Clinical assessment
- Care coordination
- Quality improvement
- Managment
Accomplishments
Voted as Shining Star at PAM and highlighted on social media platforms and PAM Rehab National News letter.
Timeline
Clinical Navigator, LVN
PAM Rehabilitation Hospital of Round Rock
01.2018 - Current
Staff Development Coordinator & Admissions Nurse
Falconridge Skilled nursing and Rehab/Estrella Oaks
01.2017 - 01.2018
Sales Manager
Brookdale Senior Living
01.2016 - 01.2017
Staff Nurse
St.David’s Hospital Network, HCA
01.2005 - 01.2012
Health and Wellness Director
Brookdale Senior Living
2014 - 2016
Health and Wellness Coordinator/ Weekend Supervisor
Brookdale Senior Living
2012 - 01.2014
LICENSED VOCATIONAL NURSE -
Austin Community College