Strategic marketing professional with expertise in brand development and audience engagement. Proven ability to create viral content and drive online sales through innovative digital strategies. Skilled in analyzing consumer data to enhance marketing effectiveness and boost brand visibility.
Overview
6
6
years of professional experience
Work History
Owner
RENZ
North Palm Beach, Florida
11.2025 - Current
Created and marketed original apparel concepts based on trend analysis and consumer insights, achieving over 4 million social media impressions and driving direct product sales through organic digital marketing.
Leveraged viral social media content to enhance brand awareness and customer engagement, contributing to online sales growth for self-owned brand.
Designed comprehensive marketing strategies, incorporating visual branding and storytelling to improve customer reach.
Managed outreach to manufacturers, overseeing production timelines and vendor relationships to ensure efficient apparel production.
Server
Matty's Gelato Factory
Juno Beach, Florida
08.2023 - 08.2025
Delivered customer service and produced gelato in fast-paced environment at top-rated gelato shop in Florida
Coordinated with team members to maintain efficient daily operations during peak hours.
Operated cash register and processed transactions with accuracy and speed.
Social Media Marketing Intern
Matty's Gelato Factory
Juno Beach, Florida
04.2024 - 06.2025
Analyzed consumer data to develop targeted marketing strategies that improved audience reach.
Created and optimized content, increasing audience to 70,000 local-focused impressions monthly.
Enhanced customer engagement strategies, resulting in increased in-person sales at a small business.
Owner
Jewelry by Mario
North Palm Beach, Florida
03.2020 - 04.2021
Executed social media marketing strategies, increasing brand visibility and driving higher engagement with target audience.
Developed viral content, driving over 300 direct-to-consumer sales organically.
Managed production and fulfillment of product concepts, ensuring on-time delivery and alignment with market demands.
Researched market trends, guiding strategic decision-making and improving accuracy of projections.