Mason Maynard
ARIZONA PREPS & ELEVATING CHANGE OUTREACH
Phoenix,AZ
15
years of professional experience
Strategic partnerships, sponsorship, and business development leader with 14+ years of experience driving revenue growth, securing corporate sponsorships, cultivating executive-level relationships, and leading high-impact events and community initiatives. Proven success building partnerships across sports, education, nonprofit, media, and corporate sectors while developing innovative sponsorship programs, fundraising strategies, and activation opportunities that generate measurable economic and social impact. Recognized for creating meaningful relationships with corporate partners, community leaders, donors, educational institutions, and key stakeholders throughout Arizona.
Work History
Chief Executive Officer
6 Years 4 Months- Lead strategic partnership development, sponsorship sales, fundraising initiatives, and community engagement efforts supporting youth development and nonprofit programming across Arizona.
- Secure and manage corporate sponsorships, donor relationships, foundation partnerships, and community collaborations with businesses, educational institutions, financial organizations, and nonprofit stakeholders.
- Develop sponsorship packages, donor programs, fundraising campaigns, naming-rights opportunities, and activation strategies that generate revenue and support long-term organizational sustainability.
- Serve as primary liaison between corporate partners, board members, community leaders, government stakeholders, educational institutions, and event participants.
- Produce and oversee fundraising events, networking events, youth sports showcases, mentorship initiatives, and community outreach programs.
- Create executive presentations, sponsorship proposals, donor decks, media kits, and fundraising materials supporting organizational growth and visibility.
- Collaborate with leadership teams, volunteers, and community stakeholders to execute strategic initiatives and advance organizational objectives.
- Support the planning and execution of major community events involving sponsors, athletes, coaches, families, media, and community partners.
Regional Marketing & Partnership Manager
3 Years- Directed strategic marketing and partnership initiatives supporting enrollment growth and institutional expansion for a portfolio of university partners.
- Collaborated with executive leadership, community organizations, and external stakeholders to drive awareness, engagement, and student acquisition.
- Led cross-functional teams responsible for campaign execution, project management, vendor coordination, and performance reporting.
- Developed data-driven marketing strategies utilizing audience segmentation, automation, analytics, and forecasting tools.
- Presented strategic recommendations and performance insights to senior leadership teams.
- Managed multiple concurrent projects while maintaining alignment with organizational goals and performance objectives.
Business Development Manager
1 Year- Managed business development initiatives focused on strengthening broker relationships and increasing partner engagement.
- Developed targeted outreach strategies and CRM campaigns to cultivate, retain, and expand strategic partnerships.
- Created sales presentations, marketing collateral, and partnership materials supporting revenue growth objectives.
- Identified opportunities for increased stakeholder engagement and long-term business development.
Field Marketing & Strategic Partnerships Manager
1 Year- Developed strategic partnership initiatives and account-based marketing programs targeting enterprise organizations across healthcare, retail, and financial services industries.
- Collaborated with executive stakeholders to identify growth opportunities and accelerate revenue generation.
- Managed integrated event marketing initiatives supporting pipeline development, customer acquisition, and brand awareness.
- Partnered with domestic and international teams to execute high-impact campaigns aligned with organizational objectives.
Field Marketing Manager – XFINITY Experience
3 Years- Directed go-to-market strategy and experiential marketing initiatives for a 70-foot mobile brand experience operating across multiple U.S. regions.
- Managed sponsorship activations, experiential events, partner engagement programs, and consumer-facing marketing initiatives.
- Coordinated cross-functional teams, vendors, agencies, and stakeholders to execute large-scale events and promotional programs.
- Leveraged market intelligence and analytics to improve campaign performance and customer engagement.
Indirect Sales Representative
2 Years- Managed strategic retail partnerships including Best Buy, Verizon, and HHGregg.
- Increased regional sales performance through relationship management, training, stakeholder engagement, and channel development.
- Supported partner growth through education, collaboration, and performance optimization initiatives.
Account Manager
3 Years- Sold and executed sponsorship programs for corporate clients across sports radio, live events, promotions, and media platforms.
- Developed customized sponsorship packages, activation concepts, and integrated marketing campaigns designed to increase client visibility and revenue.
- Managed relationships with business leaders, advertising agencies, corporate partners, and local organizations.
- Executed live-event sponsorship activations supporting sports and entertainment programming.
- Collaborated with internal and external stakeholders to deliver measurable value and long-term client retention.
Education
Master of Business Administration (MBA) - Marketing
Bachelor of Arts - Communication & Media Studies
Skills
Microsoft Office Suite
Salesforce
HubSpot
CRM Platforms
Marketing Automation
Dashboard Reporting
Data Analytics
Sponsorship Tracking
Event Management Software
Digital Marketing Platforms
Project Management Tools
ADDITIONAL LEADERSHIP
- Marketing Professor / Adjunct Faculty
- Grand Canyon University
- Teach graduate-level marketing courses focused on strategic marketing, business development, consumer behavior, integrated communications, and marketing leadership.
- Mentor working professionals and emerging business leaders through practical application of marketing and partnership strategies.
Timeline
Regional Marketing & Partnership Manager
GRAND CANYON EDUCATION
01.2022 - 01.2025Read More
Chief Executive Officer
ARIZONA PREPS & ELEVATING CHANGE OUTREACH
02.2020 - CurrentRead More
Business Development Manager
UCPM, INC.
01.2020 - 01.2021Read More
Field Marketing & Strategic Partnerships Manager
EXASOL, INC.
01.2019 - 01.2020Read More
Field Marketing Manager – XFINITY Experience
COMCAST CORPORATION
01.2016 - 01.2019Read More
Indirect Sales Representative
COMCAST CORPORATION
01.2014 - 01.2016Read More
Account Manager
CBS RADIO – 92.9 THE GAME
01.2011 - 01.2014Read More
Azusa Pacific University
Bachelor of Arts from Communication & Media Studies
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Grand Canyon University
Master of Business Administration (MBA) from Marketing
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