Matt Ekedahl
Menlo Park,CA
Summary
Dynamic sales leader with a proven track record at Biotic Brands, opening 40+ accounts and spearheading product promotions. Excelled in customer service and conflict resolution, leveraging expertise in health food sales and supplement knowledge. Proficient in Word, Excel, and Google Docs, adept at driving market expansion and fostering client relationships.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Sales Lead
Biotic Brands
Petaluma, CA
05.2024 - Current
- Opened 40+ new accounts in the Bay Area, with ongoing support for existing clients.
- Organized and led demos and events at grocery stores and corporate offices to promote product awareness.
- Educated customers and businesses on product benefits and features.
- Managed online sales efforts and conducted cold calls to expand market reach.
Supplement Sales /Cashier Team Lead
Country Sun Natural Foods
Palo Alto, USA
12.2021 - 06.2022
- Guided customers in selecting supplements by explaining health benefits and uses.
- Managed transactions with high accuracy, including cash, check, and credit payments.
- Assisted customers with locating products and joining rewards programs.
- Restocked and organized merchandise to enhance the shopping experience.
Food Server/Barista
Fit Bar Superfood Cafe
09.2019 - 03.2020
- Sold supplements, educating customers on health benefits.
- Prepared and served coffee, acai bowls, and smoothies.
- Ordered and managed inventory; tracked daily income.
Food Server/Shift Lead
Bare
08.2017 - 07.2019
- Consulted with customers to recommend products that met health and dietary needs.
- Led catering services and contributed to developing new plant-based recipes.
- Oversaw store opening and closing, including daily revenue reconciliation.
- Handled customer inquiries and managed shift operations.
- Trained and supervised new employees.
Student Volunteer and Art Instructor
Reikes Center
09.2016 - 06.2018
- Taught Saturday art classes for low-income youth.
- Assisted in meal preparation for staff and clients on weekends.
- Maintained cleanliness of workout equipment and facilities.
- Supported paraplegic athletes in meeting their athletic training goals.
Education
Bachelor of Arts - Media Studies
University of California, Berkeley
Berkeley05.2024
High School Diploma -
Mid-Peninsula High School
Menlo Park06.2018
Skills
- Proficient in Word, Excel and Google Docs
- Experienced in Health Food Sales
- Identified as highly skilled in Customer Service
- Conflict Resolution
- Extremely knowledgeable about health food and supplements
- Communication
Certification
- Certified in Food Safety, ServSafe
- Certified cannabis budtender through Oaksterdam University
Timeline
Sales Lead
Biotic Brands
05.2024 - Current
Supplement Sales /Cashier Team Lead
Country Sun Natural Foods
12.2021 - 06.2022
Food Server/Barista
Fit Bar Superfood Cafe
09.2019 - 03.2020
Food Server/Shift Lead
Bare
08.2017 - 07.2019
Student Volunteer and Art Instructor
Reikes Center
09.2016 - 06.2018
Bachelor of Arts - Media Studies
University of California, Berkeley
High School Diploma -
Mid-Peninsula High School
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