Matthew Culberson

• Lead market strategy development for operational efficiency and growth initiatives.
• Develop and implement strategies to meet or exceed sales targets and operational objectives.
• Cultivate relationships with campus stakeholders, boosting satisfaction and loyalty.
• Partner with campus leadership to establish long-term growth plans.
• Enforce contract compliance regulations throughout the organization while ensuring adherence to industry standards.
• Evaluate market trends to guide strategic planning and enhance competitive positioning.

Established strong campus relations to support high-level customer service while executing store operating plans and maintaining best-in-class merchandise standards.

• Managed daily store operations and ensured adherence to university policies.
• Supervised staff scheduling and maintained optimal workforce levels.
• Trained new employees on procedures and customer service standards.

• Coordinated selection, acquisition, planning, and budgeting for second location, creating a blueprint for future franchising opportunities
• Facilitated launch of second location to expand business reach
• Led operational strategies to enhance service delivery and customer satisfaction.
• Managed daily operations to ensure efficient workflow across departments.