Matthew Prosser

• Managed and grew a territory of on-premise accounts including bars, restaurants, hotels, casinos, and entertainment venues.

• Built strong customer relationships through regular account visits, business reviews, and consultative selling.

• Increased sales volume by identifying distribution opportunities, securing wells and menus, and conducting product promotions via happy hours and events

• Collaborated with supplier partners to conduct tastings, staff trainings, menu placements, and brand activations.

• Analyzed sales trends and account performance to develop strategic growth plans and achieve sales objectives.

• Negotiated product placements, drink features, and point-of-sale displays to maximize brand visibility.

• Consistently met or exceeded monthly sales goals while developing new business opportunities within the assigned territory.

• Developed and maintained relationships with existing clients to ensure customer and company sales growth.
• Identified areas of improvement in accounts, and implemented solutions accordingly.
• Developed and maintained relationships with key clients to ensure repeat business.
• Using informed selling to introduce new products and close gaps in existing distribution.
• Setting the overall selling plan for each customer; working closely with customers to understand and support their business strategies, goals, and objectives.
• Event planning, graphic design, and menu/POS creation to bolster sales.
• Financial management with 60+ accounts for payments and receivables.

• Place price and descriptive signs on the backdrop, fixtures, merchandise, and on the floor.
• Prepare, construct, and maintain product displays according to schematics, directions, and standards.
• Operate hand trucks and pallet jacks to move cases from the storeroom to the sales floor.
• Present promotional activities and suggestions to customers, as instructed by the company.
• Survey the account for merchandising opportunities. Have all current sales support sheets available for opportunities to improve representation in the store.
• Consult with store managers, buyers, and/or sales representatives to determine the appropriate placement of displays or products.

• Manage all purchasing of beer in the store.
• Constructing schematics for the layout of the beer section.
• Developed and implemented beer selection strategies to maximize customer satisfaction.
• Created reports summarizing daily operations activities such as sales figures, cash flow management.