Matthew Webb
Baton Rouge,LA
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Overview
9
9
years of professional experience
1
1
Certification
Work History
SEO Analyst
Click Here Digital
05.2021 - Current
- Planned quarterly deliverables with focus on increasing customer interaction with client websites while improving keyword rankings
- Attended monthly meetings with each client in an effort to strategize, present data and analytics, and set a focus for upcoming quarters
- Completed 12 deliverable hours of work for 15 clients each month
- Performed comprehensive competitor analyses, technical audits, and visual audits on a quarterly basis for client websites
- Collaborated with Content and Web Development teams to facilitate technical fixes and create content for client websites
- Created research, blog, and landing pages as well as inventory feeds with custom content in order to improve keyword rankings
- Efficiently resolved technical issues on client websites as needed
- Managed and audited client off-site business listings such as Google Business Profile, Bing, Apple Maps, Facebook and Yelp
- Resolved visual issues on client websites to ensure all elements on the page were properly formatted and available for customers to use
- Created new sets of instructions detailing how to carry out specific SEO processes and monthly deliverables.
SEO Intern
Click Here Digital
01.2021 - 05.2021
- Assisted SEO Director and SEO analysts in submitting monthly deliverables in a timely manner
- Performed comprehensive competitor analyses, technical audits, and visual audits on a monthly basis for client websites
- Attended training sessions demonstrating how to build monthly strategies and how to use various SEO tools
- Tested client lead handling processes by submitting conversions on each website and analyzing the resulting responses.
Office Assistant
Taylor, Porter, Brooks, & Phillips, Attorneys at Law
04.2018 - 01.2021
- Gained exposure to business, criminal and civil law practices and policies
- Coordinated with other office assistants and secretaries to expedite various office tasks as requested
- Facilitated mail delivery to and from post office
- Trained new office assistants to perform duties in an efficient and effective manner within the workplace.
Valet/Waiter's Assistant
Waterfront Grill
02.2015 - 08.2015
- Coordinated with wait staff and management to expedite customer orders
- Efficiently organized parking of attendant vehicles.
Education
Major: Marketing, Professional Sales -
Louisiana State University (LSU)
Baton Rouge, LASkills
- Test Planning
- Keyword Analysis
- Content Development
- Data Analysis
- Keyword Research
- Relationship Building
- SEO Strategies
- Data Analytics
- Decision-Making
- Google Analytics
- Strategic Planning
- Content Strategy
- Competitor Analysis
Tools & Platforms
- Google Analytics
- Google Search Console
- SEMRush
- Screaming Frog
- Wordpress
- DealerInspire
- DealerOn
- Dealer.com
Certification
Google Analytics Individual Qualification
Hobbies
Playing Video Games
Drawing
Painting
Recreational Sports (Basketball, Soccer, Beach Volleyball)
Listening to Music
Watching Football, Basketball, UFC, Soccer, Anything LSU
Leadership Experience
- House Manager, Phi Chapter of Sigma Nu at LSU, Baton Rouge, LA, 01/2020 - Present, Communicated with alumni in order to facilitate improvements on behalf of active fraternity members and scheduled maintenance for dormitory., Maintained adequate supply counts for all occupants of the LSU Sigma Nu Fraternity Dormitory., Aided in the enforcement of house rules and standards from the Interfraternity Council (IFC) and the Sigma Nu Alumni Board of Relations.
- IFC Chairman, Phi Chapter of Sigma Nu at LSU, Baton Rouge, LA, 01/2019 - 12/2019, Attended bi-weekly meetings with the Interfraternity Council (IFC) as to maintain compliance with chapter standards mandated by LSU., Presented information from bi-weekly IFC Meetings to chapter during weekly meetings and coordinated with other chapter leaders to ensure that all requirements were met.
Timeline
SEO Analyst
Click Here Digital
05.2021 - Current
SEO Intern
Click Here Digital
01.2021 - 05.2021
Office Assistant
Taylor, Porter, Brooks, & Phillips, Attorneys at Law
04.2018 - 01.2021
Valet/Waiter's Assistant
Waterfront Grill
02.2015 - 08.2015
Major: Marketing, Professional Sales -
Louisiana State University (LSU)
Google Analytics Individual Qualification
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