Managed Meta content and paid social for 3 businesses, including creative strategy, targeting, and campaign optimization.
Monitored CTR, CPC, conversions, and ROAS in Meta Ads Manager, optimizing audiences, creatives, and budgets based on performance.
Grew client social media accounts to 70K+ and 16K+ followers, significantly boosting brand awareness.
Founder/E-Commerce Business Owner
Steamly Co.
Castro Valley, California
09.2023 - 05.2025
Generated $10K+ in private-label Amazon FBA sales by conducting product research using BSR, keyword demand, competitor reviews, PPC, landed cost, and ROI
Built supplier relationships by negotiating MOQ, samples, packaging, and freight; managed FNSKU labeling, FBA prep, and inbound inventory shipments.
Built and optimized Amazon listings using keyword research, SEO-driven titles/bullets, product images, pricing, and conversion rates to improve organic ranking and sales.
Executive Assistant
Anhui Tianhe Eiderdown Product Co., Ltd
Shouxian, Anhui, China
05.2024 - 08.2024
Provided executive administrative support, managing calendars, scheduling meetings and handling business communications.
Prepared bilingual pricing sheets, product catalogs, and sales materials for European clients, supporting international sales.
Participated in partner and client meetings, assisting with translation, meeting coordination, and follow-ups while gaining exposure to B2B negotiations.
Vice President
Vision Village
05.2023 - Current
Led nonprofit initiatives and organized fundraisers providing school supplies and summer camp opportunities for underprivileged children.
Managed classroom activities, mentored students, and tailored programs enhancing learning experiences for students.
Coordinated fundraising efforts and helped prioritize resources toward programs with the greatest student impact.
Operations Coordinator & Assistant Coach
United States Badminton Academy
Livermore, California
11.2022 - 04.2023
Assisted with coaching badminton players by leading drills, providing feedback to improve skills, and overall performance.
Tracked student training fees and processed drop-in payments while maintaining accurate financial records.
Assisted students and visitors with check-ins and front-desk inquiries.