Melissa Cleverly
Ogden,UT
Summary
Energetic and approachable with a strong background in group projects and team building. Eager to bring strong active listening, cooperation, and support skills to a fast-paced environment. With a background in customer care and satisfaction. Always excited to develop new and fun effective ways that enhance brand visibility and drive sales.
Overview
1
1
Certification
27
27
years of professional experience
Work History
Marketing Director
Chick-fil-A
Midvale, Utah
02.2019 - 05.2023
- Developed marketing strategies that increased brand visibility and boosted customer engagement.
- Organized promotional campaigns across social media, print materials, press releases, and website content to maximize outreach.
- Managed digital marketing initiatives, leveraging social media and email outreach to expand audience reach.
- Planned and produced highly effective experiential marketing events.
- Facilitated partnerships with local organizations to strengthen community relations.
- Managed relationships with advertising agencies and vendors.
- Oversaw budgeting for all marketing activities, ensuring expenditures were within allocated limits.
Floral Manager
Harmons
Ogden, UT
06.1996 - 02.2019
- Oversaw floral department operations, ensuring optimal inventory levels and product freshness.
- Supervised team members during peak sales and special promotions, ensuring optimal service and product availability.
- Trained staff in flower care techniques and customer service to enhance customer experience.
- Developed seasonal merchandising strategies, increasing visual appeal and driving customer engagement.
- Coordinated with suppliers to maintain optimal stock levels of flowers and supplies.
- Integrated seasonal products into floral displays to enhance customer experience. and merchandising of seasonal and holiday-specific product offerings.
- Delegated assignments and set schedules for effective coverage of floral department needs.
- Monitored sales performance, identifying trends to inform inventory decisions and capitalize on revenue opportunities.
- Set up colorful and inspiring store displays and arrangements.
Education
Cosmetology License - Cosmetology Hair & Nails
Ogden Weber Applied Technology
Ogden, UT06-2002
Skills
- Promotional events
- Customer engagement
- Sales
- Staff management
- Scheduling
- Business administration
- Database management
Certification
- Event Planning Certificate
- Propane Handling Certificate
Timeline
Marketing Director
Chick-fil-A
02.2019 - 05.2023
Floral Manager
Harmons
06.1996 - 02.2019
Cosmetology License - Cosmetology Hair & Nails
Ogden Weber Applied Technology