MEREDITH WRIGHT
Nashville,TN
Summary
Results-driven leader who builds brands, delivers business growth, and increases awareness in highly thriving environments and markets. Demonstrated success in creating award-winning campaigns to exceed goals with record traffic & revenue. Facilitate team activities, business pipeline, and program planning. Proven track record of maximizing revenue while reducing internal costs, as well as comprehensive oversight of key operational functions. Skilled at driving growth and market penetration. Dedicated professional with proven performance in leadership and recruiting.
Overview
10
10
years of professional experience
Work History
PATIENT COORDINATOR
VISION FOR LIFE REFRACTIVE SURGICAL PRACTICE
06.2023 - Current
- Scheduling patient appointments in practice seeing over 600+ surgeries annually with cash revenues exceeding $3M
- Patient-facing point of contact for internationally acclaimed surgeon responsible for driving new business for practice while building relationships and fostering retention
- Instrumental in facilitating new marketing rollouts through various platforms and channels to broaden reach and capture new patients
- Uphold confidentiality requirements and regulatory compliance guidelines
- Maintain confidentiality of patient data and condition to safeguard health information per HIPAA guidelines
- Assist patients with completing necessary paperwork and forms to provide healthcare facilities with essential information to bill for services
SENIOR REGIONAL PARTNER
THE CHEF AGENCY
01.2023 - 06.2023
- Operate and maintain applicant tracking and candidate management systems
- Develop recruiting strategies to identify qualified candidates and build network
- Collaborate with hiring managers to understand job requirements and expectations
- Conduct phone interviews to assess notable applicants relevant knowledge, skills, experience and aptitudes
- Place advertisements, evaluated applicant credentials, conducted initial interviews and pre-screening assessments
- Identify prospective clients through business development efforts to capture new accounts
SENIOR RECRUITER
GOODWIN RECRUITING
10.2021 - 10.2022
- Sourced and recruited candidates through various platforms and channels
- Conducted interviews using various reliable recruiting and selection tools/methods to filter candidates within schedule
- Developed and updated job descriptions and job specifications
- Managed recruiting across a variety of open roles helping management find, hire, and retain quality talent
- Stayed active with current job boards, social networks, and platforms to find talent and clients, and plan, create, and release job descriptions and announcements
- Grew and fostered high-touch relationships with a database of qualified active and passive talent to pull from as new positions open up
- Worked closely with managers to gain a comprehensive understanding of companies' hiring needs for each position, and meet competitive hiring goals and expectations
ASSISTANT GENERAL MANAGER
ELIZABETH ARDEN'S RED DOOR SPA / MYND SPA & SALON
07.2019 - 03.2020
- Managed operations budget, set annual financial goals, reviewed costs and lowered internal spend
- Facilitated successful operations with oversight of 50 employees
- Drove performance and developed employees by eliminating knowledge gaps (reduced turnover by 12%)
- Supported corporate management by translating directives into actionable front-line policies and procedures
- Exceeded operational, financial and customer service metrics with well-balanced staff schedules and assignments
- Implemented and facilitated complete rebranding of property
- Increased social media engagement KPIs by 20% resulting in maximized revenue for new brand
DIRECTOR OF MARKETING
HILTON RICHMOND HOTEL & SPA | SHORT PUMP
05.2017 - 07.2019
- Spearheaded successful, multifaceted marketing plans across various channels
- Enhanced and fostered customer relationships from initial contact through engagement and win-back tactics
- Over-delivered results with decisive leadership of both traditional and digital campaigns
- Provided planning, development and execution of marketing systems to grow revenue and promote business
- Designed and produced collateral for print & digital campaigns
- Knowledge of various platforms including social media, Fishbowl, Constant Contact, Wordpress, and FourWinds to maximize exposure in market
BUSINESS DEVELOPMENT MANAGER
HILTON RICHMOND HOTEL & SPA | SHORT PUMP
03.2014 - 05.2017
- Grew and diversified accounts
- Proactively identified and capitalized on emerging business opportunities
- Enhanced brand recognition through curated social media content and effective influencer partnerships
- Developed and maintained robust sales pipeline by identifying and qualifying prospective clients and their needs Identified new opportunities and developed specific action plans to secure share within market
- Created and cultivated retention through networking, planning/hosting events and fostering long-term relationships
- Certified in both SalesPro and Salesforce/Delphi for customer relationship management and execution of contracts and BEOs for group events, meetings and functions
Education
Mass Communications | Creative Advertising Track
Virginia Commonwealth University
Richmond, VASkills
- Market and Competitive Analysis
- Sales Expertise
- Staff Management
- Talent Acquisition
- Account Management
- Recruitment and Retention Strategies
- Strategic Development
- Creating Collateral
- Internal and External Communications
- Contract Management
- Electronic Records Management
- Interdepartmental Collaboration
Timeline
PATIENT COORDINATOR
VISION FOR LIFE REFRACTIVE SURGICAL PRACTICE
06.2023 - Current
SENIOR REGIONAL PARTNER
THE CHEF AGENCY
01.2023 - 06.2023
SENIOR RECRUITER
GOODWIN RECRUITING
10.2021 - 10.2022
ASSISTANT GENERAL MANAGER
ELIZABETH ARDEN'S RED DOOR SPA / MYND SPA & SALON
07.2019 - 03.2020
DIRECTOR OF MARKETING
HILTON RICHMOND HOTEL & SPA | SHORT PUMP
05.2017 - 07.2019
BUSINESS DEVELOPMENT MANAGER
HILTON RICHMOND HOTEL & SPA | SHORT PUMP
03.2014 - 05.2017
Mass Communications | Creative Advertising Track
Virginia Commonwealth University
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