Michael Murray
Santa Clarita,CA
Summary
DEALERSHIP OPERATIONS MANAGEMENT │ HIGH-VOLUME AUTOMOTIVE SALES
TEAM BUILDING, TRAINING & LEADERSHIP │ BUDGET CONTROL │ FINANCIAL MANAGEMENT
NEW BUSINESS DEVELOPMENT │ PROCESS OPTIMIZATION │ STRATEGIC PLANNING │ PROFIT & LOSS
CUSTOMER CARE, LOYALTY & RETENTION │ TRENDS TRACKING │ MARKET ANALYSIS │ MARKETING
Highly Accomplished General Manager who offers a proven record of generating lucrative sales to
continually achieve a competitive dealership advantage, as well as promote insightful, change-driven,
multi-site results. High-Caliber, Influential Strategist who rises above challenges to improve the
bottom line and attain winning outcomes, including quickly adapting to evolving market scenarios to
reach high profit levels. Engaging Communicator who stays up-to-date on evolving automotive
industry trends, along with gaining buy-in among teams to promote brand loyalty, developing
relationships with top decision-makers, and leading staff by example and with ethics and integrity.
Overview
22
22
years of professional experience
Work History
General Manager
CARDINALE GENESIS SAN BRUNO
08.2023 - Current
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
General Manager
KEYES AUDI VALENCIA - KEYES LEXUS VALENCIA-LITHIA
01.2018 - 02.2023
- Leveraged broad scope of industry knowledge toward driving substantial sales, new business development, team training / development, and customer service for this growth-oriented dealership
- Achieved a 2.1 used versus new sales ratio
- Successfully increased overall store net 300% YoY
- Exceeded all manufacturer sales efficiency and service retention
- Recognized for job performance excellence with 'Lexus Elite Dealer' award.
General Manager
MINI OF VALENCIA - AUTONATION
01.2017 - 01.2018
- Capitalized on the opportunity to lead forward-thinking operations of one of the largest MINI dealers in the Santa Clarita, CA area, including establishing a customer-centric focus to build loyalty and retention
- Recruited, trained, mentored, and managed a skilled 40-member team in sales, service, parts, and office functions
- Proactively facilitated process enhancements to gain market share in new sales performance
- Maximized profitably by setting all performance benchmarks
- Promoted optimal customer service, cost controls, revenue, and profits
- Exceeded region's Consumer Satisfaction Index by facilitating the buying process, providing customers with a value proposition for products and services, and by promoting the brand
- Increased used car sales performance 58% and customer care gross 18% over previous year.
General Sales Manager Used Car Manager
VALENCIA BMW - AUTONATION
01.2010 - 01.2017
- Strategically steered all facets of dealership operations within a fast-paced Sales Department
- Continually fostered dynamic team performance by building comprehensive training and development programs
- Increased Per Vehicle Retail (PVR) from $455 to $1,500
- Successfully obtained a 44% increase in both new and used car sales
- Achieved BMW 'Center of Excellence' award for exceeding performance in 12 KPIs
- Sold 300+ cars per month, including 150+ used cars for Valencia's largest car operations.
Finance Manager
JIM CHARLON FORD, INC.
01.2004 - 01.2010
- Spearheaded profit-generating finance operations, including introducing customers to key manufacturer leasing and finance specials
- Expertly restructured deals to enable customer to obtain favorable pricing
- Increased Per Vehicle Retail (PVR) from $455 to $1,500
- Achieved a 44% increase in store sales of both new and used cars
- Recognized by Ford for generating new business and networking in the community.
General Manager
CUSTOM AUTO SALES
01.2002 - 01.2004
- Played a vital role in driving responsive, results-focused customer service initiatives to continually attain stellar satisfaction
- Rapidly resolved customer inquiries to align with individual goals and objectives
- Collaborated with promotions team to develop new marketing strategies
- Cost-effectively managed inventory records of vehicles available for purchase.
Education
General Manager (2018) -
AUTONATION UNIVERSITY
12.2018
Phone & eComm University (2017) -
AUTONATION UNIVERSITY
12.2017
Sales Manager (2016) -
AUTONATION UNIVERSITY
12.2016
Used Vehicle Manager (2015) -
AUTONATION UNIVERSITY
12.2015
Skills
- Financial Administration
- Customer Retention
- Workflow Planning
- Expense Control
Professional Highlights
- Gaining customer trust with the delivery of customer VIP techniques.
- Driving profitability and sales by implementing strategic new approaches.
- Excelling in controlling costs and achieving continuous process improvements.
- Proactively training, coaching, and mentoring teams to maximize profitability.
- Consistently attaining recognition for optimal customer care, loyalty, and retention.
Timeline
General Manager
CARDINALE GENESIS SAN BRUNO
08.2023 - Current
General Manager
KEYES AUDI VALENCIA - KEYES LEXUS VALENCIA-LITHIA
01.2018 - 02.2023
General Manager
MINI OF VALENCIA - AUTONATION
01.2017 - 01.2018
General Sales Manager Used Car Manager
VALENCIA BMW - AUTONATION
01.2010 - 01.2017
Finance Manager
JIM CHARLON FORD, INC.
01.2004 - 01.2010
General Manager
CUSTOM AUTO SALES
01.2002 - 01.2004
General Manager (2018) -
AUTONATION UNIVERSITY
Phone & eComm University (2017) -
AUTONATION UNIVERSITY
Sales Manager (2016) -
AUTONATION UNIVERSITY
Used Vehicle Manager (2015) -
AUTONATION UNIVERSITY
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