Mike Newell

Content Designer and Strategist for the PayPal app

• Strategized and created end-to-end content for PayPal products, including package tracking, modular receipts, and merchant refunds.
• Total overhaul of transaction notifications (email and push) including new modular UI design, Marketing components, and inbox presentation
• Work closely with User Testing, Product Management, Legal & Risk Partners, and Engineers/Developers.
• Manage and create content for 3 product teams.

Content Designer and Strategist for the PayPal app

• Strategized and created end-to-end experience for Pay at Pump
• Managed and created new UI for QR Code purchases with the PayPal app
• Worked closely with UX Designers, User Testing, Product Management, Legal & Risk Partners, and Engineers/Developers.
• Engaged in a fast-paced and deadline-based daily environment on multiple projects at once.

Content Writer & Strategist for att.com

• Strategized, created, and maintained content for a responsive HTML site, native app, emails, texts, push notifications, and support.
• Worked closely with Design, Product Management, Development, Analytics, Content Implementation, Marketing, and Legal.
• Managed deadlines for daily release, defect resolution, short-term, and long-term projects for billing, payments, and usage teams.
• End-to-end strategy and content, including back-end systems for automated response content and decision paths.
• Assisted in digital brand content and strategy style guide and playbook.

Content Writer for att.com

• Content writer for att.com for payments.
• Managed content for daily release, short-term, and long-term projects.
• Worked alongside product and development teams in Agile work cycle.
• Created a payment recommender engine with Collections, Development, Product & Legal teams (1-year project).
• Integrated DIRECTV customers to att.com after corporate buyout.