MINDY FLETCHER
linkedin.com/in/mindy-fletcher-77b071115
Summary
Results-driven Retail Planner and Business Strategist with 20+ years of experience in the luxury beauty industry. Proven track record of driving revenue growth, optimizing inventory and forecasting, and managing high-profile accounts. Skilled in translating complex data into actionable strategies for product assortment, sales planning, and financial alignment. Recognized for accuracy, attention to detail, and strong analytical, strategic, and communication skills. Collaborative and innovative leader, passionate about mentoring teams, strengthening retailer partnerships, and delivering customer-focused solutions.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Planner – Ulta Account
Christian Dior Parfums, LVMH
04.2023 - Current
- Manage planning and forecasting for Ulta’s $140M annual account (Top 3 in company) across Omni, 1,485+ B&M doors, and E-Commerce. Delivered +10% sales growth in 2024, achieving #2 brand rank. Improved forecast accuracy by 10%, driving alignment to financial goals.
- Partner with retailer to optimize inventory and sell-through, reducing stock-outs by less than 5%, while ensuring product availability and accurate replenishment flow.
- Drive SKU launches annually, collaborating cross-functionally on demand forecasts, open orders, and allocations; ensured precise setup in retailer portal (PIM) and successful rollouts per door.
- Oversee purchase order management for replenishment, POSM (GWP & no-cost), and new launches, achieving on-time order accuracy and streamlined processing efficiency.
- Support E-Commerce growth through promotions and event assortments, contributing to +20% lift during campaign periods.
- Build and execute stock and sales plans by channel, monitoring margin, OTB, and inventory turns; delivered gross margin improvement while meeting monthly, quarterly, and annual financial targets.
- Track shipments against financial goals, negotiate with retailers to maximize opportunities, and recommend actions to ensure alignment with corporate objectives.
- Provide weekly business recaps and door-level reporting to leadership, reducing out-of-stock occurrences and improving build-order efficiency.
- Analyze sales performance, market trends, and door recaps to identify risks/opportunities. Collaborate with Visual merchandising teams and retailer on planogram reviews and seasonal assortment updates.
Account Executive - Luxury Beauty
Christian Dior Parfums, LVMH
08.2006 - 04.2023
- Grew territory revenue from $2.5M to $11M, delivering +27% ($2M) growth in 2022.
Managed 30+ retail locations (Nordstrom, Macy’s, Sephora, Dillard’s, Lord & Taylor) across MD, DC, VA, and remote markets.
Directed territory planning, forecasting, and budgeting, improving ROI, sell-through, and inventory flow.
Built and led a high-performing counter teams and over 20 Freelance Specialists, elevating sales and client service.
Advanced omni-channel growth through CRM initiatives, e-commerce strategies, and client retention programs.
Executed PR campaigns, in-store events, and product launches while securing premium placement and maintaining brand standards and maintaining top ranks.
Department Manager, Cosmetics
Nordstrom Montgomery
01.2003 - 01.2006
Assistant Department Manager
Nordstrom Montgomery
01.2002 - 01.2003
Public Relations Intern
Allied Global Marketing
01.2001 - 01.2002
Education
Bachelor of Science - Public Relations
Towson University
New Baltimore, NY2002
Skills
- Demand Planning & Forecasting (Luxury Beauty & Cosmetics)
- Inventory Optimization & Budget Management
- Sales Planning & Financial Analysis (OTB, Margin, Sell-Through)
- Omni-Channel & E-Commerce Strategy
- Business Development & Strategic Growth
- Retailer Partnerships & Account Management
- Visual Merchandising & Brand Positioning
- Promotional Planning & New Product Launches
- CRM, Client Engagement & Loyalty Programs
- Cross-Functional Leadership & Team Development
Certification
- Software: Microsoft Office Suite (Word, Excel, PowerPoint), Power BI amd Microsoft Sharepoint
- Advanced Formulas and Proficiencies: VLOOKUP, SUMIF, PivotTables, Data Validation and Charts
- Certification: ASCM Supply Chain Procurement Certificate
Timeline
Planner – Ulta Account
Christian Dior Parfums, LVMH
04.2023 - Current
Account Executive - Luxury Beauty
Christian Dior Parfums, LVMH
08.2006 - 04.2023
Department Manager, Cosmetics
Nordstrom Montgomery
01.2003 - 01.2006
Assistant Department Manager
Nordstrom Montgomery
01.2002 - 01.2003
Public Relations Intern
Allied Global Marketing
01.2001 - 01.2002
Bachelor of Science - Public Relations
Towson University
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