Create real-time and planned social media content for UT San Antonio’s flagship platforms, covering major campus initiatives and events, including UTSA Football, university traditions, and large-scale student programs. Most notably, informative virtual tours on Instagram and student interviews.
Monitor trends, audience behavior, and platform analytics to inform content decisions and improve reach.
Produce short-form video and photography optimized for Instagram, X (Twitter), and LinkedIn.
Team Leader & Marketing Assistant
Chick-fil-A at Bandera Road
06.2025 - Current
Deliver exceptional customer service in a fast-paced, high-volume environment while upholding Chick-fil-A’s brand standards and hospitality culture.
Adapt quickly during peak hours while maintaining accuracy, professionalism, and positivity.
Partner with leadership executives on in-store and digital social media content, supporting brand storytelling and community engagement initiatives, especially for seasonal menu items.
Director of Public Relations
UT San Antonio Student Government
11.2024 - 12.2025
Led initiatives to promote Student Government Association programs, events, and advocacy efforts to a student body of 30,000+; being a primary point of contact for press requests, communications between student body members, and organization advisor.
Managed crisis communication and time-sensitive announcements with professionalism and clarity.
Collaborated with executive board members to translate policy decisions into student-friendly communications, ensuring transparency and trust within the governing student body.
Education
Bachelor of Business Administration - Marketing
The University of Texas at San Antonio
05.2027
Skills
Proficient in English and Spanish
Proficient in Adobe Cloud (Lightroom, Premiere Pro, Express)
Proficient in Microsoft 365 (Outlook, Word, Excel, PowerPoint)
Proficient in creative editing software (CapCut, Canva)