Highly skilled professional with over two decades of diverse operational experience across leading hotel chains including Marriott, Hilton, IHG, Hyatt, and Radisson, complemented by expertise in driving multi-unit business development, enhancing F&B performance, and ensuring rigorous financial oversight with P&L accountability. Remarkable efficiency in implementing internal controls, overseeing compliance measures, proposing and integrating lucrative business solutions, and optimizing resort and hospitality operations. Proven track record in team leadership, training, and fostering a culture of excellence to achieve sustainable business growth and customer loyalty. Credible history of success in leveraging market insights to capitalize on potential business expansion opportunities and deliver exceptional outcomes in fast-paced and dynamic/competitive markets. Passionate about delivering superior guest experiences and maximizing operational efficiencies through strategic planning and execution.
Overview
16
16
years of professional experience
Work History
Regional Director | General Manager | Food & Beverage Director
Sigma Consulting Group
San Diego, CA
01.2021 - Current
Strategically evaluate, diagnose, and deliver expert guidance to organizations and hospitality industry proprietors of independent, full-service, and focused-service hotels and resorts.
Identify and leverage business strengths to capitalize on opportunities while optimizing resource utilization.
Provide innovative consulting services and essential tools to enhance operational performance and meet current market demands.
Address training and urgent operational needs.
Develop and implement Standard Operating Procedures, best practices, training programs, and talent development initiatives.
Coach, mentor, and train management and key personnel.
Oversaw comprehensive hotel operations, including expertise in F&B concepts, business operating plans, P&L management, and F&B controls.
Devised comprehensive business plans incorporating cost analysis and advised owners/operators on opportunities and threats.
Conducted task force consulting for various Marriott and Hilton properties, including full-service and select-service.
Revitalized underperforming operations or departments and streamlined processes in liaison with onsite teams.
Delivered immediate insights and sustainable solutions to hotel and food and beverage operations.
Enhanced profitability levels in the short, medium, and long term.
General Manager
Sea Mist Oceanfront Resort
Myrtle Beach, SC
01.2019 - 01.2021
Oversaw a 15-acre oceanfront resort comprising 800 units and generating $30M in annual revenue.
Directed and managed all facets of resort and condominium bulk services operations daily.
Provided strategic leadership across departments, fostering success toward defined goals and objectives.
Cultivated and sustained effective relationships with owners, vendors, staff, and management.
Developed and executed comprehensive business plans, while maintaining robust community and owner relations to ensure the property achieved its mission and financial targets.
Fostered a culture of success and entrepreneurial spirit by formulating/executing growth-oriented goals/objectives.
Executive Director of Operations (VPO)
Vacation Myrtle Beach
Myrtle Beach, SC
01.2014 - 01.2019
Headed daily operations and developed long-term strategic business plans for 14 oceanfront resorts generating over $150M in annual revenue.
Steered lifecycle management of sales and marketing programs, from inception through execution and performance analysis.
Supervised a team comprising eight corporate directors, two field managers, 14 general managers, and 14 food and beverage directors, with full responsibility for recruitment, training, performance management, and compensation decisions.
Communicated extensively with leadership on financial forecasts, market share enhancements, and risk mitigation strategies.
Orchestrated multi-million-dollar renovations for six resorts, including budget formulation, contractor and vendor negotiations, and meticulous plan execution to minimize downtime.
Achieved an 18% increase in profits by assembling high-performing, goal-oriented teams, leveraging a balanced scorecard methodology, and optimizing asset value.
General Manager
First Call Hospitality
Atlanta, GA
01.2010 - 01.2014
Directed operations for the 330-room Holiday Inn and Suites at Atlanta Airport North, overseeing customer relations, sales, facilities management, and regulatory compliance.
Collaborated with on-site and corporate HR professionals to recruit and train exceptional talent and address personnel matters effectively.
Selected by senior corporate leadership as a GM Trainer for IHG.
Identified operational inefficiencies, implemented corrective measures, and established Standard Operating Procedures to ensure operational stability.
Promoted to manage the Airport North location following successful re-launch of the 250-room Holiday Inn Atlanta Perimeter.
Education
Master Certificate - Essentials of Hospitality Management
Cornell University
Ithaca, NY
Master of Business Administration -
University of Phoenix
Tempe, AZ
Bachelor of Science - Hotel Management
University of Missouri
Columbia, MO
Skills
Multi-unit Business Development
Operational Efficiency Improvement
Financial Planning & Budgeting
Crisis Management & Risk Mitigation
Customer Relationship Management
Talent Acquisition & Development
Quality Assurance & Compliance
Sales & Marketing Strategies
Capital & Operating Budgets
Contract Negotiations
Brand Management/Standards Implementation
Property Renovation & Project Management
Market Analysis & Competitive Intelligence
Process Improvement & SOP Development
Revenue Management & Optimization
Signature Accomplishments
Secured competitive advantages by formulating and executing hospitality business marketing strategies.
Successfully completed 24 consults for properties with sales volumes of up to $14M.
Implemented/assessed front office (PMS), point of sale (POS), reservation, accounting, and call center systems.
Implemented a holistic approach to employee evaluations and career development, emphasizing transparency and consistency, leading to a notable 31% improvement in employee retention within a competitive job market.
Launched a comprehensive guest satisfaction assessment program, identifying and capitalizing on improvement areas, resulting in a 23% increase in customer retention rates.
Significantly enhanced P&L metrics, boosting bottom-line margins by 14% and top-line margins by 18%, along with elevating TripAdvisor ratings to #1 ranking.
Timeline
Regional Director | General Manager | Food & Beverage Director
Sigma Consulting Group
01.2021 - Current
General Manager
Sea Mist Oceanfront Resort
01.2019 - 01.2021
Executive Director of Operations (VPO)
Vacation Myrtle Beach
01.2014 - 01.2019
General Manager
First Call Hospitality
01.2010 - 01.2014
Master Certificate - Essentials of Hospitality Management
Regional Director | General Manager | Food & Beverage Director at Sigma Consulting GroupRegional Director | General Manager | Food & Beverage Director at Sigma Consulting Group
Director Food and Beverage at Hilton Hotels- The Ray & Hilton Ft. Lauderdale MarinaDirector Food and Beverage at Hilton Hotels- The Ray & Hilton Ft. Lauderdale Marina
Director of Food and Beverage at Valleyfair Amusement Park - Cedar Fair/Six FlagsDirector of Food and Beverage at Valleyfair Amusement Park - Cedar Fair/Six Flags
Assistant General Manager /Food & Beverage Manager / Events Director at Rio Grande Club And ResortAssistant General Manager /Food & Beverage Manager / Events Director at Rio Grande Club And Resort