Summary
Overview
Work History
Education
Skills
Philanthropicactivities
Accomplishments
Career Experience
Timeline
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NANCY DUITCH

Consumer Products Goods
Los Angeles,CA

Summary

Highly skilled, results driven experienced executive with a proven track record in successfully building consumer products companies centered on company success from start-up to exit. Adept at creating and implementing effective marketing and branding campaigns that have generated over $3 billion in revenue through e-commerce subscription and continuity customers. Demonstrated expertise in establishing national retail distribution channels and leading recruitment efforts to attract top talent. Known for an unwavering work commitment and strong ethical values.

Overview

31
31
years of professional experience

Work History

CEO

Avenir Wellness Solutions
01.2018 - Current
  • Parent company of Sera Labs, a wellness and beauty company (Seratopical and Nutri-Strips)
  • Acquired by CURE Pharmaceutical in 2020.

Founder & CEO

Visionworx
01.2010 - 01.2018
  • An agency model with multiple clients
  • Owned brands licensed to other product companies.

Founder & CEO

Vertical Branding
01.2000 - 01.2009
  • Direct-to-Consumer & Retail sales of fitness, beauty, personal care & household products
  • Built to $200M annually.

Vice President Sales

Kent & Spiegel
01.1994 - 01.1999
  • Sales for household, beauty & fitness
  • Generated over $334 million in my second year at the company.

Education

Bachelor of Arts - English

Temple University
Philadelphia, PA

Skills

  • Multi-channel Expertise
  • Team Building
  • Analytic Proficient
  • Growth Execution
  • DTC/ Wholesale
  • Strategic Planning
  • Subscription based Model
  • Brand Building

Philanthropicactivities

Multiple philanthropic activities supporting children in need, including founding of Cardiac & Arrhythmia Research & Education Foundation (C.A.R.E.) focused on alleviating sudden cardiac death in children and young adults.

Accomplishments

  • Consistently positioned and awarded nationally as a Consumer Industry leader & educator.
  • Founded, built and sold diverse private and public businesses.
  • Executed state-of-art marketing/branding campaigns generating over $3 billion.
  • Developed talent and effective utilization of multi-channel DTC / Wholesale Strategy.
  • Recruited Nicole Kidman (Oscar/ Golden Globe/ Emmy Award-winning actress) as a Strategic Business Partner and Global Brand Ambassador for the Seratopical Revolution Beauty brand.
  • Worked with top scientists and formulators to develop science-backed, proprietary formulations for over 30 product Brands, now sold through E-commerce, DTC and national chains including Amazon, Fab Fit Fun, CVS and Walmart.

Career Experience

  • CEO, Avenir Wellness Solutions (fka CURE Pharmaceutical), 01/01/18, Present, Parent company of Sera Labs, a wellness and beauty company (Seratopical and Nutri-Strips) which I founded in 2018 and grew with a DTC and retail strategy. In 2020, Sera Labs was acquired (for $20million) by CURE Pharmaceutical, a public company focused on developing unique, patented drug, nutraceutical and topical Delivery Systems; After selling the pharmaceutical drug segment of the business, Avenir refocused exclusively on consumer products as well as monetizing the 17 patents we currently own.
  • Founder & CEO, Visionworx, 01/01/10, 12/31/18, An agency model with multiple clients (Disney Princess Dresses, Secret Serums beauty, West Coast University, Beamz and more) that were looking to build and/ or expand their brands by utilizing multi-channels of advertising including, TV, Radio, Digital. We also owned a few brands which ultimately were licensed to other product companies.
  • Founder & CEO, Vertical Branding, 01/01/00, 12/31/09, Direct-to-Consumer & Retail sales of fitness, beauty, personal care & household products (Perfect Lift, Botopical, Bun & Thigh Max, Ab Revolutionary, Hercules Hook, Steam Buddy, Botopical skin care, Perfect Lift, Leigh Valentine Distinction, True Ceramic Pro hair straighter, John Grey and The eyes have it with Donna Mills) built to $200M annually by utilizing a multi-channel approach with TV, print, digital and wholesale; A Number of brands were acquired and are still being sold currently.
  • Vice President Sales, Kent & Spiegel, 01/01/94, 12/31/99, Household, beauty & fitness (Ab Roller, Sobakawa Pillow, Body by Jake, Denise Austin, Bun & Thigh Sculptor, Color to Color). I was brought in to start an internal retail division and developed relationships with all major retailers by building a world-class external sales and internal operating team that generated over $334 million in my second year at the company.

Timeline

CEO

Avenir Wellness Solutions
01.2018 - Current

Founder & CEO

Visionworx
01.2010 - 01.2018

Founder & CEO

Vertical Branding
01.2000 - 01.2009

Vice President Sales

Kent & Spiegel
01.1994 - 01.1999

Bachelor of Arts - English

Temple University
NANCY DUITCHConsumer Products Goods