Nancy Laslo
Glendale,MO
Summary
Enthusiastic training professional successful at developing training plans and supplementary materials to help students excel. Works under strict deadlines and makes independent judgments about effectiveness of training. Comfortable with remote training technology and methodologies.
Overview
19
19
years of professional experience
Work History
Senior Marketing Communications Manager
AT&T
07.2015 - 12.2022
- Managed a team of 10 marketing professionals to execute successful product launches and promotional events.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Implemented advanced analytics tools for monitoring campaign performance, making data-informed adjustments as necessary.
- Drove lead generation efforts through the design and execution of targeted email marketing campaigns.
- Championed the integration of emerging technologies into marketing operations for enhanced effectiveness and innovation.
Training & Development - Campaign & Sales
AT&T
05.2004 - 07.2015
- Developed effective sales and marketing training plans based on department needs and objectives as new products and sales tools launched.
- Collaborated with subject matter experts to create accurate and up-to-date content for course development.
- Prepared and presented supplementary learning material to support structured lessons.
- Enhanced trainee engagement through interactive workshops and hands-on activities.
- Educated clients on proper use of products and tools.
- Scheduled and taught in class and online courses to increase learning opportunities.
- Facilitated virtual, in-person and blended learning sessions for audiences up to 500.
Education
Bachelor of Science - Business Marketing
Maryville University of Saint Louis
St Louis, MOSkills
- Course Planning
- Content Development
- New Hire Training
- Train-the-Trainer
- Subject matter expertise
- Course Development
- Classroom oversight
- Coaching and Development
- Website Management
- Campaign Development
- Market Research
- CRM Management
Timeline
Senior Marketing Communications Manager
AT&T
07.2015 - 12.2022
Training & Development - Campaign & Sales
AT&T
05.2004 - 07.2015
Bachelor of Science - Business Marketing
Maryville University of Saint Louis
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