Summary
Overview
Work History
Skills
Community & Industry Involvement
CAREER HIGHLIGHTS
Timeline
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NICK FISHER

Ogden

Summary

Sales, business development, and strategic partnerships leader with 15+ years of experience driving revenue growth, expanding partner networks, and building high-value relationships within the outdoor, cycling, and endurance sports industries. Proven track record of growing territories from $3M to $9M+, acquiring new partners, expanding existing accounts, and executing growth strategies that increase market share and long-term engagement. Recognized for developing trusted relationships, identifying new business opportunities, and delivering measurable results in highly competitive markets.

Overview

14
14
years of professional experience

Work History

Brand Development Manager

Specialized Bicycles
Utah, Wyoming & Idaho
03.2025 - Current
  • Grew territory revenue from $7M to $9M through strategic account development and retailer growth initiatives.
  • Expanded dealer distribution by 28% through targeted prospecting, partner acquisition, and relationship expansion.
  • Partner with retailers to develop merchandising, inventory, and staff education strategies that improve business performance and customer engagement.
  • Analyze market trends and sales performance data to identify growth opportunities and support retailer success.
  • Collaborate with internal sales, marketing, and operations teams to execute territory growth strategies.
  • Earned Rookie of the Year honors in 2025.

Account Executive

Giant Bicycles
Utah, Wyoming & Idaho
05.2015 - 03.2025
  • Increased territory revenue 167%, growing annual sales from $3M to over $8M through account expansion and new partner acquisition.
  • Expanded dealer network by 66% across three states through strategic prospecting and relationship development.
  • Delivered the largest pre-COVID year-over-year revenue increase in company history.
  • Managed and grew relationships with specialty retail partners, creating long-term business growth opportunities.
  • Conducted presentations, product launches, sales meetings, and training events for retailer leadership and staff.
  • Worked cross-functionally with marketing, product, and operations teams to improve partner engagement and sales performance.
  • Named Northwest Account Executive of the Year (2016, 2017).
  • Named Company-Wide Account Executive of the Year (2019).

Independent Sales Representative

Ptarmigan Group
04.2012 - 05.2015
  • Developed and expanded partnerships with specialty retailers throughout the region on behalf of multiple premium outdoor brands.
  • Identified new growth opportunities and opened strategic accounts across cycling, running, and outdoor channels.
  • Consistently exceeded territory growth objectives while building long-term partner relationships.
  • Delivered product education, sales training, and business development support to retail partners.

Skills

  • Strategic Partnerships
  • Business Development
  • Account Growth & Retention
  • Relationship Management
  • Territory Development
  • Revenue Growth
  • Prospecting & Lead Generation
  • Presentation & Training
  • Outdoor & Endurance Markets

Community & Industry Involvement

Lifelong runner, cyclist, and outdoor enthusiast with deep connections throughout specialty retail and endurance sports communities. Passionate about helping brands, retailers, and industry professionals grow through meaningful partnerships, education, and authentic engagement.

CAREER HIGHLIGHTS

  • Grew sales territories from $3M to $9M+.
  • Expanded partner/dealer networks by 66% at Giant and 28% at Specialized.
  • Delivered Giant's largest pre-COVID year-over-year revenue increase.
  • Rookie of the Year, Specialized Bicycles.
  • Northwest Account Executive of the Year (2016, 2017).
  • Company-Wide Account Executive of the Year (2019).
  • 15+ years building partnerships within cycling, running, and outdoor industries.

Timeline

Brand Development Manager

Specialized Bicycles
03.2025 - Current

Account Executive

Giant Bicycles
05.2015 - 03.2025

Independent Sales Representative

Ptarmigan Group
04.2012 - 05.2015
NICK FISHER