OHILDA HOLGUIN

Accountable for effective, in-depth sales and service to current and potential customers. Provided strategic consulting; business plan, marketing & sales strategy. Provided customized technology, curriculum, assessment and professional development solutions for districts and school administrators. Responsible for new account acquisitions. Cross-functional team contributor managing all phases of a project from needs assessment to project implementation. Planned objectives, recognized trends in the educational market to service customer needs. Managed Accounts for entire New York State. Facilitated interactive trainings and professional development that built comprehensive product knowledge. Monitored market conditions, product innovations and competitor activity, and adjusted account sales approach to address latest market developments. Trained teachers and administrators on educational products at seminars, conferences, and special events. Determined the cost and pricing of proposals and bids. Worked closely with company executives to identify new business opportunities. Developed and executed annual sales plans and strategies for New York State territory. Negotiated details of contracts and payments and prepared sales contracts and order forms. Gathered all relevant materials for bid processes and coordinated bidding and contract approval.

Directed all protective placement, case management, parent education and family reunification activities. Managed the children services department. Responsible for purchasing all products for department. Interviewed clients individually and with families to determine what services would best address their needs. Advised clients on community resources, made referrals and devised realistic treatment plans. Assessed patient and delivered comprehensive case management services. and educated residents and their families regarding other community resources. Managed staffing, financial, and program services for emergency shelters for women and children. Budget exceeded $625K per year. Ensured staffing 24/7, 365 days per year. Developed and implemented significant program changes using self-empowerment model. Contributed to applications and managed grants in excess of $500k. Oversaw the entire institutional (foundations/corporations) and governmental fundraising cultivation. Facilitated trainings, and support groups throughout the entire county. Wrote grant proposals to institutional funders and appropriate\ government agencies; Prepares additional written materials, such as: a case statement; an annual report; newsletter; templates of letters of support, linkage agreements, and other materials for marketing purposes. Worked with the other management departments to strengthen the continuous quality improvement process and created policies to receive National Accreditation from COA Responsible for the overall operation of the Branch including, 125 employees, 3,500 member units and a budget of $1.4 million. Created and executed a strategic marketing plan encompassing all aspects of the promotional mix including advertising, direct marketing, sales promotion, publicity, and personal selling. Create and maintain a high quality program and service portfolio that meets the current and future needs of members with the financial and human resources available. Responsible for overall operations of branch preschool. Provided assistance with NAEYC and APPLE Accreditation of the preschool. Provided leadership and facilitate the staff membership development committee and provide supervision and set direction in membership, health & wellness and aquatics. Responsible for Board Development and Event Planning.