Olivia Pruitt
Kennesaw
Summary
High-performing Account Executive with a strong background in SaaS sales, pipeline development, and consultative solution selling. Known for consistently exceeding quota, generating the majority of pipeline through proactive outbound prospecting, and building long-term client relationships. Promoted internally at Emotive and recognized as a top revenue performer while successfully transitioning to Privy following acquisition. Skilled at identifying client needs and recommending tailored marketing technology solutions that drive measurable growth and retention.
Overview
9
9
years of professional experience
Work History
Account Executive
Emotiv (Acquired by Privy)
10.2023 - Current
- Achieved and exceeded quota 28 of the last 33 months, consistently ranking among the highest revenue generators on the team.
- Top revenue performer in 2024, driving significant new business growth within the SMB and mid-market segments.
- Self-sourced 90% of closed revenue through proactive outbound prospecting, strategic account targeting, and pipeline development.
- Partnered closely with Business Development Representatives to coach pipeline development, messaging strategy, and prospecting techniques, improving meeting quality and close rates.
- Successfully transitioned to the Privy Account Executive team following Privy’s acquisition of Emotive, maintaining strong performance and continuity during organizational integration.
- Expanded client solutions by selling both Privy and Emotive platforms, diversifying revenue opportunities and positioning the combined product suite to meet evolving customer needs.
KEY ACCOUNT - BDR
Emotive
03.2021 - 09.2023
- Promoted from Commercial BDR → Key Account BDR in the first year
- #1 Rep for 21 of 30 months
- Achieved quota of 8 SQOs 25 of 30 months
- Consistently led the team with the highest show rate (90%) and qualification rate (80%) month over month
- Received first BDR Spotlight in the company's first newsletter
- Worked with the enablement team to organize and lead trainings for new reps
- Facilitated the creation of new cadences for the team that performed at an average 22% open rate and 7% reply rate
- Awarded “The Point Guard Award” for “Helping coordinate things for the team and leading from the front”
- Led projects such as calling current customers and strategizing with them on their Cyber Monday SMS strategy
- Tasked as the pilot for a new product launch, Attribution. Created a repeatable process for the team to succeed selling it.
MARKETING COORDINATOR
The Atlanta Journal-Constitution
03.2020 - 01.2021
- Partnered with the VP and various marketing managers to implement details associated with brand marketing campaigns, product launches, promotions, events, and other strategic initiatives that reinforce value proposition/brand, generate revenue, and engage subscribers.
- Managed AJC events, promotions, and sponsorships
- Developed and implemented project timelines and details.
- Ensured contractual obligations were met.
- Coordinated sponsorship benefits that AJC gave/received.
- Executed promotional plans and timelines for all B2B events: digital & print ads, email blasts, and paid/organic media posts.
- Partnered with Cox-sponsored non-profit organizations to help implement print and digital campaigns.
- Led and facilitated meetings at the operational and project level.
- Served as traffic coordinator for select initiatives and campaigns, assisted in overall development, and ensured on target/on-time execution of all print and digital campaigns from myself and other stakeholders.
MARKETING SPECIALIST
Conveyors & Drives, Inc.
06.2017 - 01.2020
- Maintained company website by posting press releases, articles, and current events regularly to the media page.
- Increased followers on LinkedIn by 32.6% in a six-month period.
- Created a Facebook page in June 2017.
- Evaluated market & customer response to marketing campaigns and recommended adjustments to maximize effectiveness.
- Facilitated, edited, and published Solution Spotlight case studies for print and electronic marketing.
- Planned all internal and external events: sponsor/partner events, holiday celebrations, career fairs, etc.
- Developed and managed monthly direct mail and email marketing campaigns, using InDesign and Constant Contact.
- Utilized SalesLogix to follow up on, distribute, and track new sales lead opportunities.
- Prepared marketing and sales reports using Excel.
Education
Bachelor of Science - Communication, Concentration in Public Relations, Minor in Marketing
Kennesaw State University
Kennesaw, GA01-2017
Skills
- Salesforce
- Salesloft
- Outreach
- Cold Calling
- Cadence Building
- Sales Logix
- Leadership
- Business Communication
- Problem Solving
- Time Management
- Relationship Building
- Coachable
- Adaptable
- Driven
Timeline
Account Executive
Emotiv (Acquired by Privy)
10.2023 - Current
KEY ACCOUNT - BDR
Emotive
03.2021 - 09.2023
MARKETING COORDINATOR
The Atlanta Journal-Constitution
03.2020 - 01.2021
MARKETING SPECIALIST
Conveyors & Drives, Inc.
06.2017 - 01.2020
Bachelor of Science - Communication, Concentration in Public Relations, Minor in Marketing
Kennesaw State University