Personable Lead Sales Associate skilled in executing creative sales strategy and fostering customer satisfaction. Energetic and detail-oriented. Passionate about building customer connections and maximizing sales.
Overview
5
5
years of professional experience
Work History
Sales Lead
Silverbird Cinemas
04.2022 - 08.2023
Closed and negotiated sponsorship and partnership deals to a target of $5,000 monthly.
Built and maintain professional relationships with key account partners; Guinness Ghana, Coca cola, Absa bank, Standard Chartered bank, Air Brussels etc
Generated $55,000 in revenue through new sales opportunities and upsells, achieved 80% renewal rate on existing clients, secured four new long term client agreements and negotiated pricing of cinema services for a total savings of 10%.
Developed customer relationships, which resulted in new business opportunities.
Improved customer retention rate by 25%, increased sales revenue by 19%, and reduced customer acquisition costs by 33% through more digitalized communications and propositions.
Collected customer feedback to develop new Cinema ticket pricing strategies for retaining customers.
Sales Coordinator
Lesken Enterprise
08.2021 - 01.2022
Successfully drove new product lines from Guinness Ghana to increase annual profits of the distributor by 6%.
Improved productivity by increasing customer communication through scheduled calls and responding to feedback.
Propelled market share to surge ahead of competitors and earn number 2 key distributor ranking in the Guinness Ghana business awards.
Kept detailed records of sales and customer information in CRM software, updating Edge365 database regularly to maintain top-notch service.
Prepared pricing strategies for current customers to enhance sales and increase profitability.
Events Coordinator
Black Star International Film Festival
04.2018 - 09.2019
Organized the Black star music concert which hosted 500+ audience.
Recommended revenue and money saving strategies for events throughout the Festivals' 2018 and 2019 edition.
Coordinated schedules and timelines for all festival events.
Brainstormed and implemented creative event concepts and themes.
Developed post-event reports to determine effectiveness of each event and share insights with sponsors and partners.
Acquired contracts and agreements to finalize negotiations and obtain approval signatures.
Created and maintained event expenditures, budgets and timelines in Microsoft excel software.
Education
MBA -
University of Baltimore
Baltimore, MD
12.2025
Bachelor of Science - Business Administration (Marketing)