PATRICIA LOYACK
Haddon Twp
Summary
Dynamic Senior Vice President with a proven track record at Comcast NBCUniversal, driving sales strategy and digital innovation. Achieved $100M in annual savings while enhancing productivity through AI integration. Expert in P&L leadership and talent development, fostering a culture of performance and inclusion to propel revenue growth and optimize customer experiences.
Overview
29
29
years of professional experience
Work History
Senior Vice President, Sales Strategy and Operations
Comcast NBCUniversal
Philadelphia
01.2022 - Current
- Direct cross channel sales strategy and operations across Comcast’s multibillion-dollar residential business.
- Lead go-to-market execution, channel enablement, and strategic planning for 10,000+ sales professionals.
- Serve as executive liaison between corporate, technology, and regional teams to align customer strategy with operational execution.
- Transformed sales operations across enterprise, delivering $100M in annual cost savings and increased productivity.
- Increased sales performance by 10% through streamlined processes and enablement programs.
- Implemented AI into sales experience to enhance engagement and improve productivity.
- Built analytics-driven platform to optimize forecasting and decision-making.
- Partnered cross-functionally to align product, marketing, and sales on growth strategies.
- Advanced culture of performance and inclusion through leadership and diversity initiatives.
Senior Vice President, Xfinity Consumer Performance
Comcast NBCUniversal
Philadelphia
01.2020 - 01.2022
- Oversaw product strategy and execution for Comcast’s residential and multifamily business portfolio.
- Managed $50M+ budget and led launch of market-disrupting solutions that addressed underserved consumer segments.
- Drove revenue growth through innovative product experiences and strategic pricing.
- Leveraged data to optimize product performance and uncover new opportunities.
- Managed strategic partnerships and vendor relationships to accelerate delivery.
- Built and mentored high-performing product management team.
Vice President/GM Roles
Comcast
01.2002 - 01.2020
- Held executive leadership roles across IP Services, Communications, Product Planning, and Voice.
- Directed multibillion-dollar P&Ls, led technology migrations, and introduced flagship offerings such as Xfinity xFi and Digital Voice.
- Led planning and launch of IP-based residential services; managed $30M+ budgets.
- Drove go-to-market strategies and product roadmaps across voice and internet services.
- Collaborated with R&D and field teams to drive competitive differentiation.
- Oversaw product packaging, segmentation, and pricing for emerging customer segments.
- Managed cross-functional launch teams across 15 regions for voice deployments.
IT Program Manager
Comcast Business Communications (CBC)
Moorestown
01.2001 - 01.2002
- Led IT deployment for new commercial division; delivered $8M in cost savings and managed $10M+ portfolio.
Senior Consultant, Healthcare Practice
Cap Gemini Ernst & Young
Philadelphia
01.1999 - 01.2001
- Advised global life sciences firms on e-business, post-merger integration, and supply chain optimization.
Financial Analyst
Children’s Seashore House
Philadelphia
01.1997 - 01.1999
- Led capital and operational budgeting, reporting, and strategic financial planning.
Education
CTAM Cable Executive Management Program -
Harvard University
Cambridge, MA06.2015
Master of Science - Health Administration
Saint Joseph’s University
Philadelphia, PA05.1999
Bachelor of Arts - Biological Basis of Behavior
University of Pennsylvania
Philadelphia, PA05.1997
Skills
- Sales strategy and execution
- Business transformation
- Digital innovation
- Customer experience management
- P&L leadership
- AI integration
- Revenue growth strategies
- Product management
- Organizational design
- Talent development and culture
- Cross-functional leadership
Memberships And Recognition
- Women in Cable Telecommunications (WICT), 01/01/08, Present
- Cablefax Top 100, 2022
- Multichannel News, Top 40 Under 40, 2014
- University of Pennsylvania, Friars Senior Society, 1997
- University of Pennsylvania Women’s Basketball, 01/01/93, 12/31/96
Timeline
Senior Vice President, Sales Strategy and Operations
Comcast NBCUniversal
01.2022 - Current
Senior Vice President, Xfinity Consumer Performance
Comcast NBCUniversal
01.2020 - 01.2022
Vice President/GM Roles
Comcast
01.2002 - 01.2020
IT Program Manager
Comcast Business Communications (CBC)
01.2001 - 01.2002
Senior Consultant, Healthcare Practice
Cap Gemini Ernst & Young
01.1999 - 01.2001
Financial Analyst
Children’s Seashore House
01.1997 - 01.1999
CTAM Cable Executive Management Program -
Harvard University
Master of Science - Health Administration
Saint Joseph’s University
Bachelor of Arts - Biological Basis of Behavior
University of Pennsylvania
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