Patrick Cassady
Summary
Business professional prepared for this role, bringing a wealth of experience in strategic planning and operational management. Proven to deliver impactful results through effective leadership and resource optimization. Focused on fostering team collaboration and achieving exceptional outcomes with adaptability and reliability. Skilled in general management, strategic planning, negotiations and customer relations.
Overview
40
40
years of professional experience
Work History
Owner/Executive Vice President
DynamicSignals
06.1999 - 06.2024
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Consulted with customers to assess needs and propose optimal solutions.
- Implemented marketing strategies to increase brand awareness and attract new customers.
- Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
- Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Evaluated industry competition regularly to maintain a competitive advantage in the marketplace.
- Successfully navigated challenging economic conditions by making informed decisions that protected the business''s financial stability.
- Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
- Fostered strong relationships with clients to boost retention rates, conducting regular feedback sessions.
- Interacted well with customers to build connections and nurture relationships.
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
- Provided direction and leadership for 20 sales representatives and independent contractors.
Director of Sales
Rockwell Graphic Systems/Goss Graphics
01.1984 - 06.1999
- Managed team of sales representatives, providing guidance, coaching and support.
- Managed complex negotiations with key accounts resulting in long-term contracts that bolstered annual revenue figures significantly.
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Collaborated cross-functionally to optimize end-to-end sales processes, from prospecting through post-sales support services.
- Worked closely with product teams to understand customer needs and requirements.
- Delivered accurate sales forecasts based on thorough analysis of historical data and current trends in order to facilitate informed decision-making at the executive level.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Drove sales by developing multi-million dollar contract sales.
Education
MBA - General Management
Northwestern University - Kellogg School of Mgt
Evanston, ILBachelor of Science - Political Science
John Carroll University
University Heights, OHSkills
- Customer relations
- Corporate and Small business operations
- Relationship building
- Verbal and written communication
- Business development
- Contract Negotiation
- Budget development
- Sales strategy development and implementation
Timeline
Owner/Executive Vice President
DynamicSignals
06.1999 - 06.2024
Director of Sales
Rockwell Graphic Systems/Goss Graphics
01.1984 - 06.1999
MBA - General Management
Northwestern University - Kellogg School of Mgt
Bachelor of Science - Political Science
John Carroll University
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