Rachael Mello
Raleigh,NC
Summary
Passionate Marketing Coordinator driven to create effective marketing strategies and maximize company sales. Consistently delivers timely and effective marketing programs to promote awareness of products and company mission. Strategic and innovative professional well-versed in media marketing and brand promotion.
Overview
3
3
years of professional experience
Work History
Marketing Coordinator
Raleigh Hearing and Tinnitus Center
04.2023 - Current
- Increased engagement by 50% at health fairs using branded materials, activities, and advertising
- Produced email campaigns to an audience of over 6,000 patients increasing the click rate by over 10%
- Analyzed and interpreted data to identify trends, patterns and provide insights on how to increase revenue
- Planned, captured, and edited video content and graphics for YouTube, Instagram, and Facebook
- Private social media consultant for over 50 private practices for Entheos Audiology Cooperative
- Implemented new processes and procedures to increase productivity and communication throughout the practice.
Marketing Intern
Kinetic Physical Therapy & Wellness
01.2023 - 04.2023
- Assisted in creating written, video, and image content for marketing channels.
- Conducted market research to identify target audiences and optimize marketing efforts.
- Created monthly newsletters and content for social media including YouTube, Instagram, and Facebook
Managed over 20 leads per day from the website and advertisements
Daycare Teacher
Hope Community Church- KidTowne Daycare
05.2021 - 08.2022
- Demonstrated leadership and organization by leading a classroom of 15-20 children independently
- Developed strong relationships with parents through regular communication about their child''s progress and needs.
- Maintained tidy environment to comply with cleanliness and sanitation standards.
- Oversaw daily transitions between various activities such as snack time, outdoor playtime, naptime ensuring smooth operation of daily schedule.
Sales and Development Remote Intern
South by Sea
06.2021 - 08.2021
- Designed graphics and prepared posts for the social media
- Reached out to over 100 student organization executives to cater to their needs, events, and budget
- Sold over 300 pieces of merchandise in an 8-week period to a variety of customers
- Demonstrated customer service skills by responding quickly to emails, texts, and phone calls.
Education
Bachelor of Science - Marketing
East Carolina University
Greenville, NCSkills
- Customer Service
- Event Planning
- Detail Oriented
- Social Media
- Content Writing
- Digital Marketing
- Skilled in Canva
- Proficient in MS office, Excel, PowerPoint, and Word
- Certified in Google analytics
Activities
- Magna Cum Laude Graduate
- Delta Zeta Philanthropy PR Chair
- Beta Gamma Sigma Honor Society
- Mu Kappa Tau National Marketing Honor Society
- Delta Zeta Sorority, East Carolina University
Timeline
Marketing Coordinator
Raleigh Hearing and Tinnitus Center
04.2023 - Current
Marketing Intern
Kinetic Physical Therapy & Wellness
01.2023 - 04.2023
Sales and Development Remote Intern
South by Sea
06.2021 - 08.2021
Daycare Teacher
Hope Community Church- KidTowne Daycare
05.2021 - 08.2022
Bachelor of Science - Marketing
East Carolina University
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