Rachel Reynolds
Spanish Fork
Summary
Top-performing Mid-Market Account Executive with record-breaking achievements, including 2× President’s Club, Top SMB AE (2023 and 2024), and the all-time Awardco record for most net-new logos closed in a quarter and in a year. Proven ability to exceed quota consistently, including during maternity leave, and recognized for exceptional logo acquisition, high close ratios, and strong performance in executive-level conversations. Specializes in selling culture and engagement strategies to HR, Sales teams and executives. Known for innovative outbound strategies, consultative discovery, and driving large-impact deals.
Overview
10
10
years of professional experience
Work History
Mid Market Account Executive
Awardco
Lindon
02.2021 - Current
- Consistent quota attainment over three years, including during maternity leave. (2023 - 120%, 2024 103%, 2025 124%)
- Achieved Top SMB Account Executive recognition for 2023 and 2024 by closing highest revenue.
- Set record for most net new logos closed within a quarter. (Still the record holder since 2023)
- Established record for most net new logos closed within a year. (Still the record holder since 2023)
- Received President's Club honors twice for outstanding sales performance.
- Ranked among the top five representatives for larger deal sizes in the Mid-Market space.
Sales Development Representative
Podium
Lehi
02.2020 - 02.2021
- Achieved conversion rate of 54.6% from potential clients to closed sales.
- Converted 147 businesses from prospects to clients through effective lead qualification.
- Sourced 269 potential clients in SalesForce by identifying qualified businesses.
Outside Sales Representative
Boondocks Food and Fun Center
Draper
06.2015 - 02.2020
- Organized and hosted 100+ people event for recruiting and prospecting purposes
- $75,000 increase in revenue by generating pipeline through corporate events
- Approached and cold called large scale businesses connecting the event planner and account executives together
Door to Door Saleswoman
Aptive Environmental
Long Island
05.2019 - 07.2019
- 105 accounts sold over the span of 3 months
- $89,000 revenue generated by direct communication and rapport
- $845 average contract value through persuasion and upselling techniques
Education
Bachelor of Business Management -
Utah Valley University - Woodbury School of Business
Orem, UT05.2021
Skills
- Account management
- Sales forecasting
- Customer relationship management
- Data analysis
- Lead generation
Awards
- Closed the most net new business in Awardco history in 2023 and currently still holds that record
- Top sales representative at Podium sourcing $180,000 for the quarter (Q2 2020)
- Won 1st place at Aptive Environmental's annual 'So You Think You Can Sell' Competition out of 400 participants
Timeline
Mid Market Account Executive
Awardco
02.2021 - Current
Sales Development Representative
Podium
02.2020 - 02.2021
Door to Door Saleswoman
Aptive Environmental
05.2019 - 07.2019
Outside Sales Representative
Boondocks Food and Fun Center
06.2015 - 02.2020
Bachelor of Business Management -
Utah Valley University - Woodbury School of Business