Rachele Platenyk
Madison,CT
Summary
Results-driven Medical Diagnostics Sales Professional experienced in driving territory growth and fostering strategic relationships within oncology and healthcare technology. Delivered 45% year-over-year product growth through consultative selling and data-driven planning, enhancing adoption of evidence-based cancer screening solutions. Focused on expanding market share and improving patient outcomes.
Overview
13
13
years of professional experience
Work History
Screening Solutions Specialist
Abbott Cancer Diagnostics
12.2024 - Current
- Delivered 45% year-over-year product growth in 2025, significantly outperforming territory objectives through strategic account planning, provider engagement, and targeted market expansion.
- Manage a geographic territory promoting cancer screening solutions to primary care physicians, health systems, and key healthcare stakeholders.
- Develop strategic account plans to expand utilization within targeted practices and health systems.
- Analyze territory performance and market trends to identify opportunities for growth and increase product adoption.
- Educated providers on clinical evidence, screening guidelines, and diagnostic solutions, enhancing colorectal cancer screening rates.
- Collaborated cross-functionally with strategic account managers, clinical specialists, medical science liaisons, and commercial partners to enhance customer outcomes.
- Delivered compelling clinical presentations and addressed competitive objections through evidence-based discussions, reinforcing product value.
- Consistently build trusted relationships with physicians, office staff, and healthcare executives to drive long-term business growth.
Account Manager
Icario
12.2022 - 03.2024
- Managed strategic healthcare client relationships to enhance patient engagement and achieve better health outcomes.
- Managed strategic healthcare client relationships focused on improving patient engagement and health outcomes.
- Led executive business reviews and performance meetings with key stakeholders.
- Identified growth opportunities with sales leadership to expand enterprise partnerships and drive revenue.
- Collaborated with executive leadership on new business development initiatives to support organizational growth.
- Remote
Lead Business Development Representative
Orbita
Boston, USA
05.2022 - 10.2022
- Generated enterprise pipeline through targeted outbound prospecting and market analysis, contributing to overall sales growth.
- Executed demand generation campaigns in collaboration with marketing using HubSpot CRM, enhancing lead quality.
- Engaged C-suite healthcare executives alongside executive leadership to identify and develop new business opportunities.
- Boston, MA
Commercial Account Executive
Datadog
Boston, USA
11.2021 - 04.2022
- Sold SaaS monitoring and security solutions, enhancing client security posture across commercial accounts.
- Conducted consultative sales engagements with CTOs and IT leaders, aligning solutions with organizational goals.
- Generated new business through strategic prospecting and building relationships with key decision-makers.
- Boston, MA
Territory Manager
Pfizer
11.2019 - 11.2021
- Managed pharmaceutical sales territory in Vermont and New Hampshire, driving targeted outreach and engagement.
- Educated healthcare providers on clinical data and product indications, enhancing understanding of disease states.
- Built strong relationships with physicians and healthcare systems through consultative selling and clinical education.
- Built and maintained strong relationships with physicians and healthcare systems through consultative selling and tailored clinical education.
Sales Representative
Liberty Mutual Insurance
Williston, USA
02.2019 - 11.2019
- Customized insurance solutions to meet client needs, enhancing market presence across Vermont.
- Built referral networks and cultivated relationships with local businesses, generating new sales opportunities.
- Williston, VT
Property Manager
Bozzuto Management Company
Boston, USA
08.2013 - 01.2019
- Oversaw operations, budgeting, leasing, and customer satisfaction for luxury residential and retail properties.
- Achieved three promotions reflecting strong leadership, operational excellence, and sales performance.
- Boston, MA
Education
Bachelor of Science - Public Relations
Suffolk University
Boston, MassachusettsSkills
- Medical Diagnostics Sales
- Oncology sales
- Territory Management
- Strategic Account Management
- Healthcare Provider Engagement
- Business Development
- Territory Expansion
- Healthcare Market Insights
- Healthcare CRM
- HubSpot CRM
- Clinical Presentations
- Provider Education
- Clinical communication
- Consultative Selling
- Cross-functional teamwork
- Relationship Management
Timeline
Screening Solutions Specialist
Abbott Cancer Diagnostics
12.2024 - Current
Account Manager
Icario
12.2022 - 03.2024
Lead Business Development Representative
Orbita
05.2022 - 10.2022
Commercial Account Executive
Datadog
11.2021 - 04.2022
Territory Manager
Pfizer
11.2019 - 11.2021
Sales Representative
Liberty Mutual Insurance
02.2019 - 11.2019
Property Manager
Bozzuto Management Company
08.2013 - 01.2019
Bachelor of Science - Public Relations
Suffolk University