Summary
Work History
Education
Skills
Languages
Work Preference
Timeline
Generic
REESE LEE
Open To Work

REESE LEE

Minneapolis,MN

Summary

Growth leader in digital marketing with a focus on scaling brands through SEO and multi-channel strategies. Successfully expanded a culinary platform to over 4 million monthly users while enhancing audience engagement across web, email, and social channels. Combines data-driven execution with creative storytelling to drive revenue and global reach.

Work History

Marketing & Growth Lead

Just One Cookbook
, USA (Remote)
2016 - 2026
  • Led digital marketing for a global culinary platform recognized as the #1 English-language Japanese recipe website, reaching 4M+ monthly users worldwide.
  • Co-led SEO and content strategy, achieving sustained organic traffic growth and expanding global audience.
  • Oversaw social media ecosystems, scaling audience across platforms and growing email audience to 120K+ subscribers with 60% open rate.

eCommerce Manager

Season With Spice LLC
, Minnesota (Global eCommerce)
2012 - 2016
  • Launched and scaled e-commerce brand to over $100K revenue in first year by implementing targeted marketing strategies.
  • Drove 80K+ monthly traffic through SEO initiatives, website optimization, and strategic social media growth.
  • Developed global customer base while achieving and maintaining 100% positive Amazon seller rating.

Consultant - Tourism, Art & Culture Marketing

Freelance
, Malaysia
2010 - 2012
  • Advised NGOs and government agencies on tourism and cultural marketing initiatives, enhancing community engagement and destination visibility.
  • Led website information architecture and marketing strategy projects for George Town World Heritage and Penang Heritage Trust, improving user experience and promoting cultural heritage.

Client Relationship Executive (APAC)

eFinancialCareers
, Singapore
2007 - 2010
  • Managed enterprise client relationships across APAC, enhancing client satisfaction and retention rates.
  • Designed and executed targeted email campaigns using CRM platforms, increasing open rates by 30%.
  • Coordinated corporate campaigns, trainings, and events for 100+ enterprise clients, fostering strong partnerships.

Education

Bachelor of Communication - Honors

University Science of Malaysia

Skills

  • Content creation
  • Digital marketing
  • SEO strategies
  • Multi-channel optimization
  • Email marketing (MailChimp, ConvertKit)
  • Brand management
  • Campaign management
  • E-commerce solutions
  • Google Analytics expertise
  • Data analysis
  • Client relationship management
  • Project management

Languages

  • English
  • Mandarin
  • Malay
  • Cantonese

Work Preference

Job Search Status

Open to work

Work Type

Full TimePart Time

Salary Range

$45000/yr - $200000/yr

Timeline

Marketing & Growth Lead

Just One Cookbook
2016 - 2026

eCommerce Manager

Season With Spice LLC
2012 - 2016

Consultant - Tourism, Art & Culture Marketing

Freelance
2010 - 2012

Client Relationship Executive (APAC)

eFinancialCareers
2007 - 2010

Bachelor of Communication - Honors

University Science of Malaysia

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