RICARDO KUMA
Brooklyn,NY
Summary
Seasoned Sales Professional with solid sales history and in-depth A&D experience. Offering up-to-date knowledge of emerging developments and marketing and sales strategies. Diligent and professional with expertise in product presentation, negotiations, and customer service. Committed to meeting performance goals and building strong relationships in the NYC A&D community.
Overview
17
17
years of professional experience
Work History
Outside Sales Representative
George Smith
01.2024 - Current
- Developed and implemented successful sales strategies to increase revenue
- Manage pipeline to ensure monthly and quarterly targets are met
- Presenting of product offering to NYC commercial and residential A&D community in their offices/studios
- Actively prospecting and conducting face-to-face sales calls for new clients
Regional Sales Manager
West Flooring & Design
09.2022 - 08.2023
- Worked with architects and interior designers to bring projects to life in tri-state area
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen relationships
- Introduced product most suitable for site-specific applications
- Hosted showroom events in post-pandemic era
Senior Sales Consultant
The Rug Company
01.2017 - 01.2021
- Collaborated with clients on customizing rug designs for commercial and residential projects
- Identified and qualified key prospects to approach and convert into repeat clients
- Based sales approach on individual client objectives to secure projects
- Presented customization capabilities at studio or in showroom
- Managed full sales cycle of multiple residential and commercial projects simultaneously
- Increased revenue by designing custom product for unique and site specific projects
Architecture & Design Sales Manager
Cosentino
01.2016 - 09.2016
- Built healthy pipelines to ensure quarterly goals were met
- Actively promoted products to the A&D community by hosting and attending local chapter events for ASID, IIDA, & AIA along with trade shows
- Led formal continuing education presentations to architects, designers, and targeted organizations for their annual credit requirements
Architecture Sales Consultant
Town & Country Surfaces
08.2014 - 06.2015
- Advised of appropriate application, technical specifications of various surfacing materials
- Managed multiple projects simultaneously in various phases from design, product specification, and bidding
- Led group lunch and learn product presentations to introduce and educate designers on various surfacing materials
- Identified and qualified over 200 of the best regarded firms in 8 months through proactive research, internal team conversations, and aggressive prospecting
- Crafted technically sound specifications to avoid value engineering of product by general contractors
- Successfully planned a new products launch event that was well attended by the A&D community
Consultant
My Little Sunshine
01.2014 - 06.2014
Sales Account & Showroom Manager
Bugaboo International
07.2007 - 05.2013
- Promoted and relocated from a successful East Coast territory to open the Bugaboo showroom and flagship store in Southern California and assume a struggling territory
- Transformed the West Coast region by developing a series of training, incentive, and merchandising programs resulting in achieving annual sales of $3.5m
- Led bi-annual conclaves ensuring accounts and senior management team were aligned in seizing opportunities
- Launched spare parts sales program
- Generated $200k in incremental annual revenue by planning and executing bi-annual sample sales
Education
Economics
University of Massachusetts - Boston
06.2005
Skills
Project Management
Prospecting
Forecasting & Budget Planning
Order Management
Product/CEU Presentations
Sales Proposals
Networking
Consultative Sales Approach
Active Listening
Accomplishments
Opened and managed operations for the 1st globally branded Bugaboo showroom in Los Angeles. Increased revenue 320% from 2009 to 2012.
Timeline
Outside Sales Representative
George Smith
01.2024 - Current
Regional Sales Manager
West Flooring & Design
09.2022 - 08.2023
Senior Sales Consultant
The Rug Company
01.2017 - 01.2021
Architecture & Design Sales Manager
Cosentino
01.2016 - 09.2016
Architecture Sales Consultant
Town & Country Surfaces
08.2014 - 06.2015
Consultant
My Little Sunshine
01.2014 - 06.2014
Sales Account & Showroom Manager
Bugaboo International
07.2007 - 05.2013
Economics
University of Massachusetts - Boston
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