Richard Long
AL
Summary
Professional automotive sales leader with focus on driving results and fostering team collaboration. Proven track record in building customer relationships, managing inventory, and maximizing sales performance. Skilled in strategic planning, customer engagement, and adapting to changing market conditions. Reliable and flexible, with strong commitment to achieving sales targets and team success.
Overview
10
10
years of professional experience
Work History
New Car Sales Manager
Mcsweeney Chevrolet GMC
04.2024 - Current
- Improved overall customer buying experience to safeguard dealership revenue.
- Spearheaded initiatives aimed at enhancing brand reputation which led to increased visibility in the local market.
- Successfully negotiated bulk discounts from manufacturers for volume purchases, leading to reduced costs for the dealership.
- Monitored regional automotive industry trends to inform strategic decision-making regarding inventory acquisition or disposition.
- Increased overall revenue with effective marketing campaigns and targeted promotions.
- Enhanced employee performance through targeted training programs and consistent feedback.
- Encouraged a high-performance culture among the sales team by setting ambitious targets and rewarding top performers.
General Sales Manager/Senior Finance Manager
Sons Chevrolet Cadillac
01.2021 - 04.2024
- Responsible for structuring finance deals and producing revenue by selling products as well as increasing new car sales and grosses that resulted in an average of $2900 per copy, 74% VSC Penetration, and an average of 2.7% products per copy
- In addition, handled all new vehicle buildouts, payroll/bonus, new hire training and time sheets
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Excellent communication skills, both verbal and written.
- Worked well in a team setting, providing support and guidance.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Worked flexible hours across night, weekend, and holiday shifts.
- Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Sales Professional
Glynn Smith Chevrolet
01.2017 - 01.2021
- Interacted and consulted with customers to guide them through their vehicle purchase which resulted in four-year consecutive Salesman of the Year Awarded
Sales Professional
Brewbaker CDJR
01.2015 - 01.2016
- Facilitated in customer vehicle test drives as well as presented vehicle attributes, model options, finance options in addition to keeping abreast of new products, features, and accessories
- This position was my first job in the automotive industry which prepared me for a successful career and molded my sales strategies and tactics
Education
Sales Professional -
Glynn Smith Chevrolet
01.2021
Sales Professional -
Brewbaker CDJR
01.2016
Business Management -
Auburn University
01.2012
Skills
- Coaching
- Forecasting
- Goal-oriented mindset
- Sales Presentations
- Warranties and service plans
- Problem-Solving
- Inventory Management
- Product Knowledge (CRM/DMS/eLeads)
- Time Management
- Excellent Communication
Timeline
New Car Sales Manager
Mcsweeney Chevrolet GMC
04.2024 - Current
General Sales Manager/Senior Finance Manager
Sons Chevrolet Cadillac
01.2021 - 04.2024
Sales Professional
Glynn Smith Chevrolet
01.2017 - 01.2021
Sales Professional
Brewbaker CDJR
01.2015 - 01.2016
Sales Professional -
Brewbaker CDJR
Business Management -
Auburn University
Sales Professional -
Glynn Smith Chevrolet
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