Muhammad Rizwan Naeem
SEO & Digital Media Marketing Expert
Faisalbad,Punjab
Summary
- Insightful SEO Specialist with 5 years of experience devising and implementing marketing campaigns. Built deep understanding of target audience and competitors to develop effective marketing messaging.
- Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas.
- Multifaceted Marketing Manager with strong marketing technology background and expertise in multiple industries. Designed and implemented number of lucrative marketing campaigns in previous year. Superb communications skills and knowledge of marketing metrics enabled achievement of desired results.
- Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.
Overview
7
7
years of professional experience
9
9
years of post-secondary education
4
4
Certificates
Work History
SEO & Marketing Executive
Fiverr And Upwork
Faisalabad, Punjab
07.2016 - Current
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
- Created dynamic SEO strategies to exceed market competitors and meet client needs.
- Completed keyword research to target clients based on keyword targeting.
- Monitored performance of clients' marketing strategies and statistics to identify areas of improvement.
- Researched and monitored social media campaigns and e-marketing campaign results.
- Analyzed and audited clients' websites to address performance issues.
- Enhanced profitability to achieve marketing objectives and drive productivity and growth from concept to implementation.
Senior SEO Executive
Quest 4 Code
Lahore, Punjab
09.2021 - 11.2021
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
- Created dynamic SEO strategies to exceed market competitors and meet client needs.
- Demonstrated exceptional knowledge and experience working in Google Ads and SEO industory tools like MOZ and Ahref.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
- Conducted in-depth research and analyses to create company online marketing strategies.
- Utilized search engine optimization and emphasized importance of link building.
- Monitored performance of clients' marketing strategies and statistics to identify areas of improvement.
- Researched content publications and worked closely with public relations staff to develop outreach campaigns.
- Completed keyword research to target clients based on keyword targeting.
- Created customized marketing materials to increase product awareness.
- Developed paid client ads for use on diverse social media platforms.
- Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
Social Media Marketing Expert
Cybex IT Professionals
Faisalabad, Punjab
05.2018 - 03.2020
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Analyzed and reported social media and online marketing campaign results.
- Conducted daily updates to social media profiles to boost company online presence.
- Outlined omnichannel channel goals across brands and digital platforms for store systems, web, mobile and marketing systems.
- Used DMP to analyze conversion rates across multiple digital channels.
Education
Bachelor of Science - Agriculture Extension ( Marketing)
University of Agriculture Faisalabad
Faisalabad 09.2016 - 08.2020
FSC Pre Agri - Science Education
University of Agriculture Faisalabad
Faisalabad 09.2013 - 05.2016
Matriculation - Science
Muslim Public School
Wijhianwala 07.2009 - 08.2011
Skills
Strategic planning
SEM trend knowledge
Keyword optimization
Multitasking Abilities
Excellent Communication
Planning and Coordination
Self-Motivated
Ad development
Critical Thinking
Google Workspace
Certification
Google Ads 360 Certification
Timeline
Google Search Ads Certification
12-2021
Google Ads Display Certification
12-2021
Google Ads 360 Certification
11-2021
Shopping Ads Certification
11-2021
Senior SEO Executive
Quest 4 Code
09.2021 - 11.2021
Social Media Marketing Expert
Cybex IT Professionals
05.2018 - 03.2020
Bachelor of Science - Agriculture Extension ( Marketing)
University of Agriculture Faisalabad
09.2016 - 08.2020
SEO & Marketing Executive
Fiverr And Upwork
07.2016 - Current
FSC Pre Agri - Science Education
University of Agriculture Faisalabad
09.2013 - 05.2016
Matriculation - Science
Muslim Public School
07.2009 - 08.2011