Robert Barnes
Crump,TN
Summary
Diligent and passionate sales manager with over 38 years experience in the independent lawn and garden industry. I have extensive knowledge in the Hardware and Farm/Feed Channel. I have a proven track record of designing and executing sales strategies to exceed sales and revenue targets.
Overview
40
40
years of professional experience
Work History
National Account Manager
Messinas
Crum, TN
07.2024 - Current
- Cultivated relationships with key customers to drive additional business opportunities.
- Developed and executed channel sales strategy that enhanced customer satisfaction.
- Analyzed sales data from multiple channels to identify trends and opportunities for improvement.
- Provided product knowledge support to distributors, salespeople and customers.
- Monitored competitive activities in the market and developed strategies to increase market
- share.
Hardware Channel Sales Manager
Bonide Products, LLC
Oriskany , NY
02.2020 - 07.2024
- Developed and executed an effective channel sales strategy to maximize customer satisfaction.
- Provided product knowledge support to customers.
- Monitored competitive activities in the market and developed strategies for increasing market share.
- Analyzed sales data from multiple channels to identify trends and opportunities for improvement.
- Cultivated and maintained relationships with key customers in order to generate more business opportunities.
- Maintained and managed over 20M in sales annually
Territory Manager
Bonide Products, INC
Oriskany, NY
02.2007 - 02.2020
- Developed and implemented strategies to increase sales in assigned territory.
- Conducted market research to determine customer needs and preferences within the territory.
- Established relationships with key customers and distributors in the area.
- Coordinated trade shows and other promotional events to raise brand awareness in the territory.
- Provided training and support to team members on product knowledge, sales techniques, and customer service best practices.
- Created presentations for potential customers highlighting products' features and benefits.
- Monitored competitor activities in the region to ensure competitive advantage.
- Planned travel schedule for visiting stores within assigned territory on a regular basis.
- Grew territory from$1.4M to over $12M
Manufacturers Representative
Southeastern Marketing Services Inc.
Charlotte, NC
02.2002 - 02.2007
- Developed and maintained relationships with vendors, suppliers, and customers.
- Identified potential new markets and opportunities for product lines.
- Visited retailers in my territory (TN&KY) promoting and selling an average of 20 mfgs I represented. These included Bonide, Terro, Sweeney's, Garden Tech among others
- Organized promotional activities such as trade shows, seminars, webinars., to increase brand awareness.
- Resolved any issues that arose between customers and manufacturers in a timely manner.
- Represented manufacturer at trade shows, building brand recognition, establishing contacts and identifying potential service partners.
Territory Salesman
Enforcer Products
Cartersville , GA
06.1996 - 01.2002
- Developed and implemented sales plans to achieve regional goals.
- Created and managed relationships with key customers in the region.
- Analyzed customer feedback to identify potential opportunities for increasing sales.
- Assisted customers with product selection based on their individual needs.
- Participated in trade shows, conferences, seminars, and other events to promote products or services.
- Engaged in cold calling activities to generate leads for potential new customers.
- Presented products and services to prospective customers.
- Educated customers on product features and use to provide optimal service.
Seasonal Department Merchandise Manager
Central Hardware
Memphis, TN
03.1986 - 06.1996
- Developed and implemented merchandise strategies to increase sales.
- Analyzed customer preferences and buying trends to determine the optimal product mix for the store.
- Negotiated with vendors to obtain favorable terms, pricing, and delivery schedules.
- Created seasonal and promotional displays to maximize sales and profits.
- Monitored inventory levels by tracking stock movement, conducting regular physical counts, and adjusting forecasts accordingly.
- Established guidelines for ordering, stocking, merchandising, displaying products, and maintaining visual standards of the store.
- Created and implemented planograms
Education
High School Diploma -
Sheffield High School
Memphis, TNSkills
- Channel Development
- Business Forecasting
- Data Analysis
- Market Trend Analysis
- Sales Presentations
- Sales Training
- Account Management
- Partnership Development
- Strategic Planning
- Sales territory growth
- Marketing Strategy Development
- Reliability
Timeline
National Account Manager
Messinas
07.2024 - Current
Hardware Channel Sales Manager
Bonide Products, LLC
02.2020 - 07.2024
Territory Manager
Bonide Products, INC
02.2007 - 02.2020
Manufacturers Representative
Southeastern Marketing Services Inc.
02.2002 - 02.2007
Territory Salesman
Enforcer Products
06.1996 - 01.2002
Seasonal Department Merchandise Manager
Central Hardware
03.1986 - 06.1996
High School Diploma -
Sheffield High School