Robert Blake
Grand Junction,United States
Summary
Accomplished Account Executive possessing multifaceted experience developing strategic initiatives and capturing business opportunities. Results-oriented, decisive leader adept at forging strong collaborative relationships with key partners, vendors and clients. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Regional Business Manager-Convenience West
Perfetti Van Melle
08.2022 - 10.2023
- Increased overall Perfetti Van Melle business +12% in 2022 and projected to finish 2023 +10%
- Accounts included 37 C-Store Retail Groups and 25 distributors
- Key Retail Groups: ampm, Chevron, Jacksons Food Stores, Maverik, Circle K's
- Key Distributors: 9 CoreMark’s, Harbor & MTC, Capitol and PITCO.
National Business Manager- Convenience West
Perfetti Van Melle
02.2020 - 08.2022
- Promoted to National Business Manager
- Increased 7 Eleven business by 14% in 2022, 15%the assigned, and 5% in 2020 by increasing effective promotional activities and distribution optimization while staying within assigned budget
- Overall increase in assigned national accounts, 12% in 2022, 16% in 2021, and 4% in 2020
- Total GSV $24M for the key accounts consisting of 7 Eleven, ampm, Chevron/Extra Mile, and 5 Circle K's.
Regional Business Manager- Midwest Food Channel
Perfetti Van Melle
04.2019 - 02.2020
- Promoted to Midwest Regional Business Manager
- Key accounts: UNFI/Super Valu, Meijer, AWG, and Hy-Vee
- 2019 results +16%, total GSV $18.5M
- Uncovered excessive rack share spend at UNFI and developed plans to track, monitor, and determine ROI
- Managed 2 Broker Agency Partners – C.A
- Carlin Group and Promark
Area Business Manager- Convenience West
Perfetti Van Melle
05.2015 - 04.2019
- Area assignment in 10 Western states with 28 Retail Chain accounts and 25 distributors
- Grew share and sales +14%, to $16.7M
- Key Retail Accounts: Plaid Pantry, Jacksons, Terrible Herbst, G&M Oil, United Oil, and Town Pump
- Key distributors: 9 CoreMark's, MTC, Harbor Foods, Doyle Sheehan, and PITCO
- Managed 3 Broker Agency Partners- Crossmark, Impact Group, Burdette Beckman Pacific Northwest (BBI PNW)
Denver Territory Sales Manager
Wrigley Sales Company
09.2013 - 05.2015
- Execute Wrigley business plans at Walmart, 7-11, and chain and independent Convenience Stores
- Developed strategies and plans to exceed product launches, merchandising agreements, distribution initiatives and secondary merchandise display goals
- Prepared, presented, and executed sales strategies in assigned accounts to meet and exceed DSMP goals
- Grew Wrigley Market Share by 2.4 pts through added distribution in assigned accounts.
Retail Operations Manager, Mars Chocolate DRT Team
Advantage Sales & Marketing
01.2012 - 09.2013
- Achieved and exceeded Client and Customer standards by leading and directing activities of 5-Retail Supervisors and 58 Retail Sales Representatives across 17 states
- Total team results in 2012 led to Team of the Year award.
Territory, Regional Sales, and Broker Manager
Wrigley Sales Company
01.2002 - 12.2011
- Held various positions starting as a Territory Manager in Western Colorado
- Promoted to Regional Sales Manager in 2005 providing training, direction, and performance management to 8 Territory Managers in 3 states
- Promoted in 2008 to Broker Manager Pacific Northwest
- Provided clear strategies, objectives, coaching and training to 2 Retail Operations Managers and 8 Retail Supervisors Broker Agency Partners, Advantage Sales & Marketing.
Education
Business Administration coursework -
Iowa State University
Ames, IowaHuman Resource Management & International Business coursework -
Western State College
Gunnison, ColoradoSkills
- Broker Management
- Category Management
- Negotiation
- Syndicated Market Data
- Leadership
- Business Strategies
- Account Management
- Collaborative Business Planning
- Forecasting
- Time Management
- Supply Chain
- Planning
- Business Development
- Space Management
- Performance Management
- Promotion and Deduction Management
- Team Leadership
- Competitor Analysis
- Business Analysis and Reporting
- Negotiation and Conflict Resolution
- Strategic Planning
- Territory Management
- Business Planning
- Performance Tracking and Evaluation
- Training and Development
- Customer Relationship Management
- Hiring and Training
- Key Account Management
- MS Office
- Analytical and Critical Thinking
- Interpersonal Communication
- Budget Management
- Employee Coaching and Mentoring
- Teamwork and Collaboration
- Business Administration
- Goal Setting
Websites
Certification
- GAP Negotiation Training - April 2023
Timeline
Regional Business Manager-Convenience West
Perfetti Van Melle
08.2022 - 10.2023
National Business Manager- Convenience West
Perfetti Van Melle
02.2020 - 08.2022
Regional Business Manager- Midwest Food Channel
Perfetti Van Melle
04.2019 - 02.2020
Area Business Manager- Convenience West
Perfetti Van Melle
05.2015 - 04.2019
Denver Territory Sales Manager
Wrigley Sales Company
09.2013 - 05.2015
Retail Operations Manager, Mars Chocolate DRT Team
Advantage Sales & Marketing
01.2012 - 09.2013
Territory, Regional Sales, and Broker Manager
Wrigley Sales Company
01.2002 - 12.2011
Business Administration coursework -
Iowa State University
Human Resource Management & International Business coursework -
Western State College