Robert Green

• Provided leadership for over 250 employees overseeing all sales and operations.
• Developed and implemented business strategies to enhance operational efficiency
• Coordinated communication between departments to foster collaboration on key initiatives.
• Served as a key spokesperson for the organization at industry events and conferences, showcasing thought leadership while fostering strategic connections with potential partners.
• Established a clear vision for organizational growth while developing actionable plans to achieve both short-term and long-term objectives.
• Promoted a culture of accountability through regular performance evaluations, constructive feedback, and rewards for exceptional contributions towards company goals.
• Implemented compensatory plans for commission based sales teams.
• Spearheaded organizational change management efforts, leading to enhanced employee engagement and productivity.
• Served as interim VP/consultant for two additional years following retirement completing my employment in December of 2019.

• Developed and executed marketing strategies to enhance brand visibility and drive market penetration.

• Streamlined all foodservice operations for increased efficiency by identifying areas for improvement and implementing process changes.
• Drove talent acquisition strategies to attract top-tier candidates, building a high-performing team capable of achieving company objectives.
• Guided the development of innovative product offerings, driving market expansion and revenue growth by adding Certified Angus Beef for the UAE.
• Expanded market share through targeted customer acquisition campaigns and strategic partnerships with key industry influencers.
• Increased sales by over $50 Million within an 18 month period.

• Developed comprehensive sales training programs that improved team performance and contributed to revenue growth over time.
• Surpassed expectations by achieving unprecedented growth in first year of operation by effectively building high performing teams and using analytics to measure achievable results.
• Optimized supply chain processes for greater reliability and efficiency, reducing lead times while ensuring consistent product quality standards were met.

Managed multi unit sales with increase of over $150 million with growth of 32% vs prior year.

• Led strategic initiatives while providing leadership to 165 sales representatives, 16 district sales managers and 3 regional managers resulting in double digit growth each year.
• Developed and implemented comprehensive training programs for management and staff, fostering a culture of continuous improvement.
• Collaborated with cross-functional teams from marketing and business development to drive innovative sales strategies.

• Cultivated high-performance team culture, growing sales teams by 25%, setting clear objectives and rewarding outstanding achievements.
• Increased market penetration, executing targeted marketing campaigns and strategic partnerships.
• Spearheaded expansion into new markets, leveraging comprehensive market analysis and partnership development.
• Led successful expanding market share and operational sales capabilities with implementation of business development teams.
• Double the sales volume in 5 years to become the fastest growing operating company within SYSCO Food Service!

• Led regional sales initiatives to achieve strategic growth objectives to foster a 20% consecutive increase year after year.
• Provided leadership to over 90 sales representatives and nine districts.
• Numerous awards and accolades through my tenure with SYSCO.