Rochelle Flemming
Fort Smith,AR
Summary
Results-oriented Store Manager with a proven track record in customer engagement and team development. Expertise in driving sales through innovative merchandising and operational efficiency.
Overview
29
29
years of professional experience
Work History
Store Manager
Burlington Stores, Inc.
Fort Smith, AR
05.2018 - 02.2026
- Oversaw daily store operations to improve efficiency and ensure exceptional customer service.
- Developed and executed merchandising strategies to drive sales and improve product visibility.
- Oversaw staff training and mentoring programs to promote high service levels and cultivate a collaborative team environment.
- Analyzed sales data to uncover trends, ensuring inventory levels align with customer demand.
- Executed strategic redesigns of store layouts to improve customer navigation and maximize available space.
- Fostered a positive work environment through effective communication and recognition programs for employees.
Operations Manager
Burlington Stores, Inc.
Fort Smith, AR
08.2015 - 05.2018
- Overseeing Receiving, shipment processes, including handling transfers, damages, and maintaining inventory accuracy through strict policy compliance.
- Managing front-end service; overseeing the queue line and customer flow.
- Act as the Manager on Duty, driving high-energy sales, managing KPI performance, and coaching teams to meet efficiency standards.
- Assist with recruiting, training, and developing staff, acting as a mentor to build strong teams.
- Drive results by managing daily logistics, including managing multi-million dollar store budgets, payroll, and troubleshooting operational issues.
Operations Manager
Sears
Fort Smith, AR
03.2011 - 07.2015
- Resolved customer complaints in a professional maner while prioritizing customer satisfaction.
- Answered customer telephone calls promptly and in an appropriate manner.
- Cultivated a customer-focused shopping environment by greeting and responding to customers in a friendly manner.
- Oversee the stocking and replenishing merchandise according to the store merchandising layout.
- Conduct the store inventories once a year.
- Assigned employees specific duties to best meet the needs of the store.
- Interviewed job candidates and made staffing decisions.
- Managed a staff of 25+ associates, team leads and Assistant Managers.
Softlines Assistant Store Manager
Sears
Fort Smith, AR
04.1997 - 03.2011
- Scheduled and led weekly store meetings for all employees.
- Interviewed job candidates and made staffing decisions.
- Managed a staff of 25+ sales associates, team leads.
- Instructed staff on appropriately handling difficult and complicated sales.
- Hired, trained, and evaluated personnel in sales and customer service.
- Oversee and maintained the look and feel of the store layout.
Education
High School Diploma -
Northside High School
Fort Smith, AR05-1992
No Degree - Psychology
University of Fort Smith, AR/Westark Community College
Fort Smith, ARSkills
- Customer engagement
- Problem-solving
- Customer relations
- Multitasking and organization
Timeline
Store Manager
Burlington Stores, Inc.
05.2018 - 02.2026
Operations Manager
Burlington Stores, Inc.
08.2015 - 05.2018
Operations Manager
Sears
03.2011 - 07.2015
Softlines Assistant Store Manager
Sears
04.1997 - 03.2011
High School Diploma -
Northside High School
No Degree - Psychology
University of Fort Smith, AR/Westark Community College