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RODNEY WOODARD
Operation Manager
North Carolina,NC
Work Preference
Summary
Operations leader with extensive experience in enhancing customer experiences and managing high-volume operations. Demonstrated history of driving revenue growth through effective sales strategies and data analysis in the retail sector, particularly within collegiate sports. Proven ability to manage customer interactions, streamline operations, and support team initiatives to foster positive outcomes.
Overview
10
10
years of professional experience
Work History
General Manager
Follet Higher Education Group
09.2024 - Current
- Managed daily store operations, optimizing customer experience and sales.
- Analyzed sales activity to identify revenue growth opportunities through targeted merchandising.
- Generated $387,164.68 in personal gross sales, contributing to the UNC Team Store surpassing $1 million in net sales.
- Drove sales across merchandise for multiple UNC athletic programs and major sporting events.
- Managed vendor relationships and product assortment to enhance operational efficiency.
- Supported NIL merchandise initiatives, including player-specific apparel and on-demand jersey customization.
- Coordinated merchandise operations for NCAA postseason events and other major collegiate athletic events.
Market Data Analyst
ICF
01.2022 - 08.2025
- collected data for policy makers, U.S. Surgeon General, Centers for Disease Control, state health departments, and military entities.
- Utilized specialized software to capture and process data.
- Worked effectively in fast-paced environments.
- Created and distributed surveys for data collection and analysis.
Event Manager
DyerHard Fan Supply, University of North Carolina Athletics
03.2019 - 12.2022
- Coordinated operational organization across multiple concurrent locations for seamless event execution.
- Developed customer relationships that contributed to increased sales growth.
- Executed transactions through POS systems while maintaining brand guidelines.
Project Manager
RK & Company
07.2016 - 11.2022
- Executed client and standalone events on-site, ensuring seamless operations and positive attendee experiences.
- Negotiated contracts for events to achieve advantageous terms and maximize value.
- Tracked finances and budgets using software to ensure accurate allocation of resources.
Communications Specialist
Hangobi
12.2021 - 10.2022
- Negotiated and established NIL agreements with athletes to boost brand visibility.
- Supported early-stage launch efforts to increase sales through digital marketing strategies.
- Copyedited, proofread and revised company advertisements, print materials and press releases before dispersal.
- Coordinated with creative and design teams to produce high-quality visuals for marketing materials.
- Created social media content across multiple platforms according to content calendars and promotion schedules.
- Answered client queries and complaints to provide strong customer service.
Brand Consultant
CAVA
05.2018 - 11.2020
- Boosted consumer engagement through strategic marketing initiatives.
- Executed events to enhance community presence and brand awareness.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
General Manager
Moe's Southwest Grill
08.2016 - 09.2018
- Managed daily operations and led a team to achieve operational goals.
- Delivered employee training and conducted team briefings to enhance team performance.
Education
Bachelor of Science - Business Administration
Western Carolina University
Skills
- Customer service
- Operations management
- Data analysis
- Sales strategy
- Point of Sale Systems
- Appointment scheduling
- Insurance verification
- Multi-tasking
- Problem-solving
- Communication skills
- Attention to detail
- Microsoft Office Suite
Timeline
General Manager
Follet Higher Education Group
09.2024 - Current
Market Data Analyst
ICF
01.2022 - 08.2025
Communications Specialist
Hangobi
12.2021 - 10.2022
Event Manager
DyerHard Fan Supply, University of North Carolina Athletics
03.2019 - 12.2022
Brand Consultant
CAVA
05.2018 - 11.2020
General Manager
Moe's Southwest Grill
08.2016 - 09.2018
Project Manager
RK & Company
07.2016 - 11.2022
Bachelor of Science - Business Administration
Western Carolina University