Ruby Dawn
Cottonwood ,AZ
Summary
Talented Owner with excellent marketing, customer service and facility oversight skills and more than 11 years of experience. Highly effective and comfortable working with people at all levels in organization.
Overview
12
12
years of professional experience
Work History
Executive Director/Business Owner
Wild Western Horseback Adventures LLC
04.2017 - Current
- Establish strong customer relationships through excellent communication and attentive service.
- Develop and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Enhance company profitability by reducing overhead costs and negotiating favorable contracts with suppliers.
- Boosted revenue by identifying new business opportunities and diversifying product offerings.
- Organize and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Manage day-to-day business operations.
- Established a loyal customer base by providing personalized attention, addressing concerns promptly, and exceeding expectations.
- Promoted business via social media to generate leads and maximize brand identity.
- Enhance company reputation by consistently delivering exceptional service quality to customers.
- Improve horse handling skills by implementing safe and effective techniques for daily care and training.
- Provide essential first aid treatment for injured horses, addressing health concerns promptly to minimize recovery time.
- Supervise safety procedures during horse rides and interactions to provide safe and enjoyable ranch stays for guests.
- Efficiently manage administrative tasks such as record-keeping, billing, scheduling appointments, and event planning.
- Increased productivity of horse care for better equine health.
- Promoted a positive atmosphere by fostering teamwork among staff members while focusing on safety protocols.
- Maintain and repaired fences, buildings and other farm structures as part of groundskeeping duties.
- Prepare and administered vaccinations and medications to animals.
- Operate farm equipment such as tractors and trucks with extreme care and precision.
- Collaborate with marketing team to develop successful marketing strategies.
- Create and maintain websites with modern designs in line with industry trends, helping clients remain competitive in their market segment.
Business Owner
A/X Ranch
01.2014 - 05.2017
- Enhanced livestock management through monitoring herd health and ensuring timely medical attention.
- Optimized cattle herding strategies by utilizing expert horsemanship skills and collaborating with fellow cowboys.
- Performed essential animal husbandry tasks such as administering vaccinations, branding, dehorning, castrating, and ear tagging to ensure optimal livestock health.
- Kept pens, stalls and farm equipment clean and sterilized to support animal wellbeing.
- Examined animals for signs of sickness and overall herd health.
- Rotated animals between grazing areas to provide enough access to food.
- Oversaw feeding, watering and health monitoring of stock, prioritizing health and wellness.
- Herded livestock using horses or ranch ATVs.
- Maintained condition of stock horses used to herd cattle.
Youth Care Worker/Clinical Coordinator
Child And Family Support Services
02.2012 - 01.2014
- Provided a safe and nurturing environment for at-risk youth through consistent supervision and positive reinforcement.
- Conducted regular safety checks and maintained facility cleanliness, ensuring a secure and hygienic environment for all program participants.
- Improved communication skills among youths by encouraging group discussions and collaborative projects.
- Enhanced youth development by implementing structured activities and educational support.
- Completed clear and concise documentation of youth behavior and actions.
- Delivered crisis intervention services when necessary, addressing urgent concerns promptly while maintaining safety for all involved parties.
- Aided with crisis intervention by redirecting negative behaviors and offering peer counseling.
- Promoted emotional well-being by providing individualized support and counseling to address personal challenges faced by each youth.
- Assisted youth with obtaining resources such as food, clothing and shelter.
- Implemented behavior modification techniques to foster positive growth and change in troubled youths.
Education
No Degree - Emergency Medical Technician- EMT
Coconino County Community College
Flagstaff, AZNo Degree - Office Information Systems
Coconino Community College
Flagstaff, AZ2014
Skills
- Community Engagement
- Program Management
- Strategic Planning
- Project Management
- Marketing
- Performance Optimization
- Interaction design
- HTML and CSS Coding
- E-commerce Integration
- Website Analytics
- Marketing Analytics
- Strategic Marketing
- Payroll
- Microsoft PowerPoint, Excel, and Word
- Typing Skills
- Web Design
- Horse handling
- Herd Management
- Livestock care
- Livestock management
- Livestock Operations
Timeline
Executive Director/Business Owner
Wild Western Horseback Adventures LLC
04.2017 - Current
Business Owner
A/X Ranch
01.2014 - 05.2017
Youth Care Worker/Clinical Coordinator
Child And Family Support Services
02.2012 - 01.2014
No Degree - Emergency Medical Technician- EMT
Coconino County Community College
No Degree - Office Information Systems
Coconino Community College
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