Ryan Lawrence
Rochester,New York
Summary
Results-driven individual with extensive experience in sales and marketing, complemented by a solid background in college sports administration. Demonstrated ability to drive revenue growth, manage client relationships, and execute strategic marketing campaigns. Adept at leveraging a keen understanding of the sports industry to develop and deliver compelling sales pitches. Excited to transition back into the sports sector, utilizing both business acumen and sports management expertise to contribute to dynamic, high-performing teams.
Overview
9
9
years of professional experience
Work History
Account Executive
IHeartMedia
10.2023 - 10.2024
- Maintain existing relationships/generate new business relationships->Grow iHeartMedia brand and reputation.
- Create effective marketing campaigns based on market, platform, and station information.
- Preparing orders, resolving billing issues, submitting regular reports, pipeline lists, forecasts and competitive analysis
Sales Intern SMB-National Sales Support-Merchant Services Consultant
Paychex Inc.
10.2019 - 03.2023
- Market and sell Paychex services by prospecting and acquiring new clients
- Schedule appointments utilizing multiple communication channels (Phone, e-mail, marketing campaigns)
- Develop relationships with potential and current referral sources
- Develop rapport and evaluate business owners/decision makers' needs, determining which products are appropriate and referring internal partners as needed
Account Manager Trainee
Dunn Management Group
06.2018 - 05.2019
- Market local businesses through promotional sales
- Plan and carryout meetings with local business owners
- Create advertisements to promote and build awareness
- Cooperate with customers and businesses in a professional manner to ensure satisfaction
Sports Information Director Intern
SUNY Brockport
12.2015 - 02.2016
- Assisted the Director of Communications in marketing efforts and department research
- Improved social media outlets and managed the website
- Connected with various constituents (fans, alumni, students, etc.)
- Prepared for home sporting events by carrying out various game day operations (Prepared live game stream, created programs for each game, promoted awareness around community)
Education
Bachelor of Science - Business Management, Concentration in Marketing
Keuka College
Keuka Park, New York05.2018
Skills
- Excellent interpersonal and communication skills
- Computer-related duties (Microsoft Office & Excel)
- Leadership and dependability
- Goal oriented
Timeline
Account Executive
IHeartMedia
10.2023 - 10.2024
Sales Intern SMB-National Sales Support-Merchant Services Consultant
Paychex Inc.
10.2019 - 03.2023
Account Manager Trainee
Dunn Management Group
06.2018 - 05.2019
Sports Information Director Intern
SUNY Brockport
12.2015 - 02.2016
Bachelor of Science - Business Management, Concentration in Marketing
Keuka College
Similar Profiles
Cheryl MatosCheryl Matos
Senior Director, Client Services at IHeartMediaSenior Director, Client Services at IHeartMedia
Nicole AnagnostopoulosNicole Anagnostopoulos
Senior Director, National Editorial at IHeartMediaSenior Director, National Editorial at IHeartMedia
JEFFREY GAETANOJEFFREY GAETANO
SVP of Programming/Program Director at iHeartMediaSVP of Programming/Program Director at iHeartMedia